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AI for Research & Analysis

Курс от AI CERTs
Начальный≈ 27.6 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Artificial intelligence is transforming how organizations conduct research, evaluate information, and generate business insights. Businesses, academic institutions, and research teams are increasingly adopting AI-powered technologies to accelerate market evaluation, strengthen research accuracy, and support faster strategic decisions. This AI for Research & Analysis course is designed for researchers, analysts, consultants, and professionals seeking a practical understanding of AI in modern research environments. Learners will explore how AI technologies support information evaluation, data interpretation, and research activities without requiring advanced technical expertise. The course focuses on practical AI applications across market research, business intelligence, academic studies, and research methodology. You’ll examine how organizations use AI research tools to improve data interpretation, identify trends, enhance reporting quality, and support faster decision-making. Through real-world scenarios, learners will explore how AI supports research planning, analytical reporting, predictive insights, and trend evaluation. You’ll also learn how professionals assess AI opportunities, strengthen research accuracy, and support responsible AI use across research environments. In addition, the course introduces foundational concepts around AI governance, ethical research practices, and implementation approaches within modern research operations. Whether you work in market research, business analysis, consulting, academia, or data-focused roles, this course provides practical insights into how AI supports intelligent business analysis and modern research environments. By the end of the course, you’ll be able to identify AI opportunities in research environments, evaluate analytical impact, and apply AI-supported approaches to improve research quality and business decision-making. Enroll in this AI researcher course to build practical AI research skills and support data-informed analysis with greater confidence.

Навыки, которые вы освоите

AI literacyDecision IntelligenceMarket AnalysisBusiness ResearchData AnalysisAI IntegrationsAnalytical SkillsBusiness IntelligenceMarket IntelligenceTrend AnalysisForecastingMarket Research

Программа курса

8 модулей · 115 учебных материалов

01Module 1: Introduction to Artificial Intelligence (AI) for Researchers18 материалов
Navigation VideoВидеоCourse IntroductionВидеоEBook: Module 1: Introduction to Artificial Intelligence (AI) for ResearchersPLUGINAudiobook 1: Introduction to AI for ResearchersВидео

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AI CERTs Team

Преподаватель курса

AI for Research & Analysis
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Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 27.6 ч

8 модулей

Язык: Английский

Субтитры: Арабский, Французский, Итальянский, Бразильский португальский, Корейский, Немецкий, Индонезийский, Испанский, Японский

Часть программы вашего университета
Podcast 1: Introduction to Artificial Intelligence (AI) for ResearchersВидео
1.1 Definition and Scope of AIВидео
1.2 Basics of Machine Learning (ML)Видео
1.3 Introduction to Deep LearningВидео
ACTIVITY: TimelinePLUGIN
1.4 Exploration of ChatGPTВидео
1.5 Other AI Tools and TechnologiesВидео
ACTIVITY: TabPLUGIN
1.6 Transforming Research MethodologiesВидео
1.7 AI in Data Collection and AnalysisВидео
1.8 Ethical and Practical ConsiderationsВидео
ACTIVITY: True or FalsePLUGIN
ACTIVITY: Let's Check Your KnowledgePLUGIN
Quiz 1Задание
02Module 2: AI in Market Research14 материалов
Ebook: Module 2: AI in Market ResearchPLUGINAudiobook 2: AI in Market ResearchВидеоPodcast 2: AI in Market ResearchВидео2.1 The Role of AI in Market ResearchВидео2.2 Examples of AI ApplicationВидеоACTIVITY: PopupPLUGIN2.3 Utilizing AI for Audience SegmentationВидео2.4 Creating Dynamic PersonasВидеоACTIVITY: True or FalsePLUGIN2.5 Branding with AIВидео2.6 AI in Marketing StrategyВидеоACTIVITY: CarouselPLUGINACTIVITY: Let's Check Your KnowledgePLUGINQuiz 2Задание
03Module 3: Leveraging AI for Scientific Discovery14 материалов
Ebook: Module 3: Leveraging AI for Scientific DiscoveryPLUGINAudiobook 3: Leveraging AI for Scientific DiscoveryВидеоPodcast 3: Leveraging AI for Scientific DiscoveryВидео3.1 Introduction to Data Science with AIВидео3.2 Tools and TechniquesВидеоACTIVITY: TabPLUGIN3.3 Overview of Machine Learning ModelsВидео3.4 Case StudiesВидеоACTIVITY: Case StudyPLUGIN3.5 AI in Drug DiscoveryВидео3.6 Emerging TechnologiesВидеоACTIVITY: True or FalsePLUGINACTIVITY: Let's Check Your KnowledgePLUGINQuiz 3Задание
04Module 4: AI for Academic and Scholarly Research15 материалов
Ebook: Module 4: AI for Academic and Scholarly ResearchPLUGINAudiobook 4: AI for Academic and Scholarly ResearchВидеоPodcast 4: AI for Academic and Scholarly ResearchВидео4.1 Overview of AI in AcademiaВидео4.2 AI Tools for Academic ResearchВидеоACTIVITY: Drag and DropPLUGIN4.3 Ethical ImplicationsВидео4.4 Guidelines for Ethical AI UseВидеоACTIVITY: Multiple ChoicePLUGIN4.5 Literature Review and Data ManagementВидео4.6 Writing and Editing AssistanceВидео4.7 Case Studies: Presentation of real-world examples where AI has been successfully integrated into academic research projects, highlighting the process, outcomes, and lessons learnedВидеоACTIVITY: HotspotPLUGINACTIVITY: Let's Check Your KnowledgePLUGINQuiz 4Задание
05Module 5: Enhancing Research with AI Tools13 материалов
Ebook: Module 5: Enhancing Research with AI ToolsPLUGINAudiobook 5: Enhancing Research with AI ToolsВидеоPodcast 5: Enhancing Research with AI ToolsВидео5.1 Overview of AI in ResearchВидео5.2 AI Tools and TechniquesВидеоACTIVITY: Scenario ActivityPLUGIN5.3 Data Visualization with AIВидео5.4 Practical ExamplesВидеоACTIVITY: Case StudyPLUGIN5.5 Real-World ApplicationsВидеоACTIVITY: CarouselPLUGINACTIVITY: Let's Check Your KnowledgePLUGINQuiz 5Задание
06Module 6: AI for Research Design and Methodology14 материалов
Ebook: Module 6: AI for Research Design and MethodologyPLUGINAudiobook 6: AI for Research Design and MethodologyВидеоPodcast 6: AI for Research Design and MethodologyВидео6.1 Integrating AI into Research PlanningВидео6.2 Designing AI-Powered ExperimentsВидеоACTIVITY: Sequence ArrangementPLUGIN6.3 Automating Surveys with AIВидео6.4 Case StudiesВидеоACTIVITY: Flip CardPLUGIN6.5 Boosting Research Efficiency with AIВидео6.6 AI for Enhanced Decision-MakingВидеоACTIVITY: Multiple ChoicePLUGINACTIVITY: Let's Check Your KnowledgePLUGINQuiz 6Задание
07Module 7: Ethical and Responsible Use of AI in Research14 материалов
Ebook: Module 7: Ethical and Responsible Use of AI in ResearchPLUGINAudiobook 7: Ethical and Responsible Use of AI in ResearchВидеоPodcast 7: Ethical and Responsible Use of AI in ResearchВидео7.1 Introduction to AI EthicsВидео7.2 Challenges and ControversiesВидеоACTIVITY: HotspotPLUGIN7.3 Privacy Concerns with AIВидео7.4 Best Practices for Data PrivacyВидеоACTIVITY: True or FalsePLUGIN7.5 Creating Ethical AI GuidelinesВидео7.6 Case Studies of Ethical AI UseВидеоACTIVITY: Case StudyPLUGINACTIVITY: Let's Check Your KnowledgePLUGINQuiz 7Задание
08Module 8: Future of AI in Research13 материалов
Ebook: Module 8: Future of AI in ResearchPLUGINAudiobook 8: Future of AI in ResearchВидеоPodcast 8: Future of AI in ResearchВидео8.1 Overview of Emerging AI TrendsВидео8.2 AI's Role in Future ResearchВидео8.3 Implications for ResearchВидеоACTIVITY: Multiple ChoicePLUGIN8.4 Skills and Knowledge for Future ResearchersВидео8.5 Staying Updated with AI DevelopmentВидеоCourse SummaryВидеоACTIVITY: Drag and DropPLUGINACTIVITY: Let's Check Your KnowledgePLUGINQuiz 8Задание