Analysis of Business Problems

О курсе

Are you ready to make strategic business decisions that drive long-term profitability and sustainability? In this capstone course, you'll tackle a real-world business challenge faced by GAS GAS, an off-road motorcycle manufacturer. Leverage business analytics tools and frameworks you've acquired throughout the specialization to analyze the dilemma and propose a data-driven solution. You'll learn a six-step analysis methodology to dissect business problems, integrating considerations from accounting, finance, marketing, and organizational behavior. Develop critical decision-making skills applicable to business strategy and data analytics roles, and gain a comprehensive understanding of how your actions can positively impact a firm's future.

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Carlos García Pont

Profesor de Dirección Comercial y de Análisis de Situaciones de Negocio.