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Курс от Coursera
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Analyze Markets: Growth, Trends, and Opportunity
Курс от CourseraО курсе
This course develops market sizing and growth analysis capabilities essential for research professionals. Learners will master market sizing frameworks (TAM, SAM, SOM) and techniques for calculating year-over-year growth metrics. Through practical data analysis exercises, learners will build the quantitative skills needed to identify high-growth market segments and significant performance trends.
Навыки, которые вы освоите
Key Performance Indicators (KPIs)Market TrendMarket OpportunitiesMarket DataBusiness PlanningData VisualizationBusiness DevelopmentTarget MarketMarket ResearchMarket AnalysisQuantitative ResearchData Visualization SoftwareTrend AnalysisBusiness StrategyPerformance MeasurementAnalytical SkillsMarket ShareGap AnalysisVariance AnalysisPerformance Analysis
Программа курса
2 модулей · 11 учебных материалов
01Market Sizing & Opportunity Assessment6 материалов
Учитесь у экспертов
Professionals in the Industry
Преподаватель курса