К содержимому
learnspaceYOUR NEXT CHAPTER
ПРОСТРАНСТВО ОБУЧЕНИЯ
ГлавнаяКаталог курсовМоё обучениеCoursera

Знания без границ

Учитесь у лучших университетов и компаний мира.

Открыть Coursera
Интеграция
Пространство университета
Моё пространствоСтраница курса
↵
ЯЛичный кабинетСтудент
© 2026 LearnSpaceКаждый день — возможность узнать больше.Помощь
Consultative Selling Foundations for Complex Deals · LearnSpace
Назад в каталог
courseraБизнес

Consultative Selling Foundations for Complex Deals

Курс от Board Infinity
Начальный≈ 14.7 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Build strong, trust-led sales conversations for complex deals using buyer psychology, consultative discovery, value communication, and ethical closing techniques. This course walks you through the complete modern sales process—from understanding how buyers think to running confident demos, handling objections, and setting up your first sales system. In Module 1, you will see how sales really works by understanding buyer psychology, emotional drivers, and first principles of persuasion that shape every buying decision. In the next module, Module 2, we will cover the complete sales process including ICP definition, prospecting, outreach, and discovery mastery. In Module 3, we will see how to communicate value clearly, avoid over-pitching, deliver effective demos, and build trust using social proof. In Module 4, we focus on objection handling, confident closing, and price conversations without discounting. Finally, in Module 5, you will build your first practical sales system using CRM basics, metrics tracking, and a repeatable personal sales playbook. By the end, you will… -Run structured discovery calls that uncover real buyer needs -Communicate value instead of features in sales conversations -Deliver confident demos with clear next steps -Handle objections and pricing discussions without pressure -Build a simple, repeatable sales system using CRM fundamentals This course is ideal for… -Beginners entering sales, consulting, or customer-facing roles -Founders and early start-up employees handling sales conversations -Professionals transitioning into B2B or SaaS sales -Anyone who wants to sell ethically and confidently Disclaimer: This is an independent educational resource created by Board Infinity for informational and educational purposes only. This course is not affiliated with, endorsed by, sponsored by, or officially associated with any company, organization, or certification body unless explicitly stated. The content provided is based on industry knowledge and best practices but does not constitute official training material for any specific employer or certification program. All company names, trademarks, service marks, and logos referenced are the property of their respective owners and are used solely for educational identification and comparison purposes.

Навыки, которые вы освоите

Consultative SellingOvercoming ObjectionsClosing (Sales)Product DemonstrationProspecting and QualificationSalesValue PropositionsPrice NegotiationMarketing PsychologyConsumer BehaviourB2B SalesSales StrategyTarget AudienceSales ManagementSales ProcessSales PipelinesConsultative ApproachesInside SalesGeneral Sales PracticesSelling Techniques

Программа курса

4 модулей · 80 учебных материалов

01Introduction to Sales & Buyer Psychology16 материалов

Introduction to the Course

Introduction to the CourseВидеоGlossaryЧтение

What Is Sales?

Sales RedefinedВидеоWhy Storytelling worksВидео

Учитесь у экспертов

Board Infinity

Instructor

Consultative Selling Foundations for Complex Deals
В каталоге вашей программы

Инвестируйте в себя

Новые знания — в удобное для вас время.

Начать на Coursera

Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 14.7 ч

4 модулей

Язык: Английский

Часть программы вашего университета
System 1 vs System 2Видео
Consultative Selling Essentials for Modern DealsЧтение
What Is Sales?Задание

Buyer Psychology Basics

The Science of SalesВидеоDecoding TrustВидеоDecoding Trust IIВидеоSales ConceptsВидеоWhy People Buy: A Sales Psychology DialogueDIALOGUEThe Future of Consultative B2B SellingЧтениеQuick Course Check-InPLUGINBuyer Psychology BasicsЗаданиеIntroduction to Sales & Buyer PsychologyЗадание
02Prospecting, ICP & Discovery Mastery32 материалов

The Full Sales Process

Sales is not MagicВидеоThe Five Stage Cycle - Part 1ВидеоThe Five Stage Cycle - Part 2ВидеоFoundations of Ideal Customers and Sales CyclesЧтениеThe Full Sales ProcessЗадание

ICP (Ideal Customer Profile)

What is ICP, and how does it Differ from TGВидеоHow to find ICPВидеоWhy ICP MattersВидеоBuilding and Managing High‑Quality B2B LeadsЧтениеICP (Ideal Customer Profile)Задание

Lead Management 101

What is Lead - Part 1ВидеоWhat is Lead - Part 2ВидеоChanging approach based on types of leads - Part 1ВидеоChanging approach based on types of leads - Part 2ВидеоChanging approach based on types of leads - Part 3ВидеоLead Qualification & Pipeline HygieneВидео

Inside Sales Basics

What is Inside SalesВидеоWhat skills an SDR should haveВидеоLead Management Fundamentals: From Inbound vs Outbound to Pipeline HygieneЧтениеInside Sales BasicsЗадание

Outreach (Beginner Edition)

What is Outreach & why is it important? ВидеоLow Touch ChannelsВидеоHigh Touch ChannelsВидеоWhat is Discovery and why is it important? - Part 1ВидеоWhat is Discovery and why is it important? - Part 2 ВидеоBest Practices during Discovery stageВидео
03Value Communication & Demos18 материалов

Value Proposition

Turn a Feature Into Value in 3 SentencesОбсуждениеFrom Discovery Data to Value CommunicationВидеоValue Drivers & Buyer TypesВидеоCommon Mistakes during Value PropositionВидеоSetting up your demoВидеоCommunicating Value, Not Just FeaturesЧтениеValue PropositionЗадание

Over-Pitching & How to Avoid It

When Salesy Pitches BackfireВидеоOSO frameworkВидеоThe importance of languageВидеоKeeping Your Pitch Crisp and Customer‑FocusedЧтениеOver-Pitching & How to Avoid ItЗадание

How to Give a Demo (Beginner Edition)

The Demo Narrative - Part 1ВидеоThe Demo Narrative - Part 2ВидеоFrom Features to Outcomes: Explaining Product ValueDIALOGUECase StudyЧтениеHow to Give a Demo (Beginner Edition)ЗаданиеValue Communication & DemosЗадание
04Objections, Closing & Handling Price14 материалов

Objection Handling

Why Customers Say “No” - Part 1ВидеоWhy Customers Say “No” - Part 2ВидеоThe “Feel–Felt–Found” MethodВидеоDe-escalating TensionВидеоFoundations of Objection Handling and “Feel–Felt–Found”ЧтениеObjection HandlingЗадание

Closing Fundamentals

Buying Signals & When to CloseВидеоHow to Ask for the Sale (Without Pressure)ВидеоFollow-Up Strategy & Silent DealsВидеоMoving from Interest to CommitmentDIALOGUERecognizing Buying Signals and Asking for the SaleЧтениеClosing FundamentalsЗаданиеObjections, Closing & Handling PriceЗаданиеClosure! Видео
Running an Effective Inside Sales PipelineЧтение
Lead Management 101Задание
Are You Talking to the Right Prospect? Mastering ICP, Discovery & QualificationDIALOGUE
Lead Management Fundamentals: From Inbound vs Outbound to Pipeline HygieneЧтение
Outreach (Beginner Edition)Задание
Prospecting, ICP & Discovery MasteryЗадание