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Corporate Entrepreneurship

Курс от Tecnológico de Monterrey
Продвинутый≈ 27.4 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Entrepreneurial spirit, entrepreneurial culture, are terms that are heard and read repeatedly. These have emerged with renewed strength in an economy in which new and great business opportunities appear. For this reason, entrepreneurial skills are valued in companies and organizations that base their growth and competitive advantage on innovation. It is increasingly common for entrepreneurial projects to be deployed within an established organization, which is known as intra-entrepreneurship or corporate entrepreneurship. Expand your knowledge on this topic with this online course. The purpose of this administration course is to explain to participants the main concepts of corporate entrepreneurship and introduce topics of "Entrepreneurial Culture" aimed at developing competencies for the organic growth of the company or the development of the organization.

Навыки, которые вы освоите

EntrepreneurshipInnovationCorporate StrategyInitiative and LeadershipCase StudiesProgram EvaluationGrowth StrategiesCulture TransformationTeam ManagementOrganizational DevelopmentBusiness ManagementOrganizational StrategyNew Business Development

Программа курса

4 модулей · 78 учебных материалов

01Topic 1. Using Innovation as a Strategy for Growth26 материалов

Opening

WelcomeЧтениеWelcomeВидеоGeneral objective and list of topicsЧтениеScheduleЧтение

Учитесь у экспертов

José Ernesto Amorós Espinosa

Преподаватель курса

Corporate Entrepreneurship
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Обучение откроется на Coursera
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Обучение на Coursera

≈ 27.4 ч

4 модулей

Язык: Английский

Субтитры: Арабский, Французский, Украинский, Китайский (Китай), Греческий, Итальянский, Бразильский португальский, Вьетнамский, Нидерландский, Корейский, Немецкий, Русский, Тайский, Индонезийский, Шведский, Турецкий, Испанский, Хинди, Японский, Казахский, Польский

Часть программы вашего университета
Frequent questionsЧтение
EvaluationЧтение
MethodologyЧтение
PoliciesЧтение
Initial self-assessmentЧтение
Initial self-assessmentЗадание

1.1 Business innovation

IntroductionЧтениеInnovation... what are we talking about?ВидеоSelf-evaluationЗаданиеOrganizational Creativity, Organizational Innovation, and Their Relationship with Business DevelopmentЧтениеNetworking topic 1ОбсуждениеInfographicЧтениеTo learn moreЧтение

1.2 From Innovation to Corporate Entrepreneurship

From Innovation to Corporate EntrepreneurshipВидеоSelf-evaluationЗаданиеPDF. What is Corporate Entrepreneurship?ЧтениеInfographicЧтение

Contextualized situation

Contextualized situationЧтениеContextualized situationЗадание

Evaluation of Topic 1

Evaluation of Topic 1. Using Innovation as a Strategy for GrowthЧтение Evaluation of Topic 1ЗаданиеInvitation to continue with the next topicЧтение
02Topic 2. Development of an entrepreneurial culture in the company15 материалов

2.1 Corporate entrepreneurship as a strategy of the organization

IntroductionЧтениеCorporate entrepreneurship and the strategyВидеоSelf-evaluationЗаданиеRelevance of Corporate entrepreneurship and strategyЧтениеNetworking topic 2ОбсуждениеInfographicЧтениеTo learn moreЧтение

2.2 The entrepreneurship culture

Entrepreneurial culture in the companyВидеоSelf-evaluationЗаданиеPDF. Entrepreneurial culture in the organizationЧтениеInfographicЧтениеPeer-assessed individual projectЧтение

Evaluation of Topic 2

Evaluation of Topic 2. Development of an entrepreneurial culture in the companyЧтениеEvaluation of Topic 2ЗаданиеInvitation to continue with the next topicЧтение
03Topic 3. Design of strategies for Corporate Entrepreneurship and management of intrapreneurship teams18 материалов

3.1 The ecosystem of Corporate Entrepreneurship

IntroductionЧтениеThe actors of Corporate EntrepreneurshipВидеоSelf-evaluationЗаданиеThe intrapreneur and the entrepreneurial team as generators of change.ЧтениеNetworking topic 3ОбсуждениеInfographicЧтениеTo learn moreЧтение

3.2 Different ways of Corporate Entrepreneurship programs and projects

How to structure a Corporate Entrepreneurship program?ВидеоSelf-evaluationЗаданиеPDF. Alternative designs for Corporate EntrepreneurshipЧтениеInfographicЧтение

Contextualized situation

Contextualized situationЧтениеContextualized situationЗадание

Individual practice with peer evaluation

Individual practice with peer evaluationЧтениеDelivery of the final project evaluated by pairsВзаимная проверка

Evaluation of Topic 3

Evaluation of Topic 3. Design of strategies for Corporate Entrepreneurship and management of intrapreneurship teamsЧтениеEvaluation of Topic 3ЗаданиеInvitation to continue with the next topicЧтение
04Topic 4. Corporate Entrepreneurship in practice19 материалов

4.1 Analysis of several real examples of the practice in the organizations

IntroductionЧтениеEntrepreneurial organizations: from the idea to the practiceВидеоSelf-evaluationЗаданиеCorporate Entrepreneurship in practice: a systematic issueЧтениеNetworking topic 4ОбсуждениеInfographicЧтениеTo learn moreЧтение

4.2 Evaluation model of Corporate Entrepreneurship

Evaluating Corporate EntrepreneurshipВидеоSelf-evaluationЗаданиеPDF. Corporate Entrepreneurship AuditingЧтениеInfographicЧтение

Evaluation of Topic 4

Evaluation of Topic 4. Corporate Entrepreneurship in practiceЧтениеEvaluation of Topic 4Задание

Final Exam

Final examЧтениеFinal examЗадание

Final self-assessment

Final self-assessmentЧтениеFinal self-assessmentЗадание

Closure

ClosureЧтениеFinal SurveyPLUGIN