К содержимому
learnspaceYOUR NEXT CHAPTER
ПРОСТРАНСТВО ОБУЧЕНИЯ
ГлавнаяКаталог курсовМоё обучениеCoursera

Знания без границ

Учитесь у лучших университетов и компаний мира.

Открыть Coursera
Интеграция
Пространство университета
Моё пространствоСтраница курса
↵
ЯЛичный кабинетСтудент
© 2026 LearnSpaceКаждый день — возможность узнать больше.Помощь
Create Compelling Business Cases · LearnSpace
Назад в каталог
courseraБизнес

Create Compelling Business Cases

Курс от Coursera
Средний≈ 4.4 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

In this one-week course, we’ll focus on the 5 most crucial elements of a business case, including what is a business case and how it is used to make investment decisions. Whether you are a student or a professional, this course will give you the fundamentals you need, from defining the problem to gathering data and performing a financial analysis. To be successful in this course, you'll need high-school equivalent writing, reading, and math skills. Some spreadsheet familiarity will also be helpful. By the end of this course, you’ll be able to: • develop a clear and compelling narrative for a business case • identify the key elements of a business case • perform basics of financial analysis, including the concepts of ROI and payback period • demonstrate an understanding of risk assessment and management • explain the importance of ethical considerations in developing a business case

Навыки, которые вы освоите

Risk ManagementBusiness EthicsFinancial AnalysisBusiness WritingBusiness PlanningStorytellingFinancial AcumenAnalysisStakeholder AnalysisRisk MitigationEthical Standards And ConductData StorytellingProposal DevelopmentReturn On InvestmentRisk AnalysisBusiness Analysis

Программа курса

1 модулей · 24 учебных материалов

01Developing a Business Case Study24 материалов

Welcome

WelcomeЧтениеWelcome to Create Compelling Business CasesВидео

What is a Business Case and How is it Used?

What is a Business Case and How is it Used?ВидеоFive Crucial Elements of a Compelling Business CaseЧтение

Учитесь у экспертов

Joe Cooke

Преподаватель курса

Create Compelling Business Cases
В каталоге вашей программы

Инвестируйте в себя

Новые знания — в удобное для вас время.

Начать на Coursera

Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 4.4 ч

1 модулей

Язык: Английский

Субтитры: Вьетнамский

Часть программы вашего университета
What is a Business Case and How is it Used?Задание

Crucial Elements of a Business Case

Defining the ProblemВидеоIdentifying StakeholdersВидеоAnalyzing the SituationВидеоAssessing RiskВидеоBusiness EthicsЧтениеCrucial Elements of a Business CaseЗадание

Financial Analysis

Basic Financial AnalysisВидеоAdvanced Financial AnalysisВидеоPayback Period and Accounting Rate of ReturnЧтениеPayback Period Using Discounted Cash FlowsЧтениеNet Present Value and Internal Rate of ReturnЧтениеFinancial AnalysisЗаданиеFinancial Analysis to Business Recommendation: Building Your CaseDIALOGUE

Putting it all Together

The Executive SummaryВидеоExecutive Summary - SampleЧтениеExecutive SummaryЗаданиеThe Wrap-UpВидеоFinal AssessmentЗаданиеThe Boardroom Pitch: Securing Investment ApprovalDIALOGUE