Назад в каталог
Курс от University of Virginia Darden School Foundation
courseraБизнес
Customer Service in the Age of Generative AI
Курс от University of Virginia Darden School FoundationО курсе
The Customer Service in the Age of Generative AI course provides you with the essential knowledge to use Generative AI to build and develop chatbots for customer engagement and customer support. In this course, you will learn how personalized chatbots are impactful and essential for customers and how the continuous need to evaluate and enhance chatbots to meet customer expectations and needs effectively. In this course, you will ,learn how chatbots can be leveraged to provide more targeted and customized messages to deliver more relevant and engaging information, support, and service to customers. This course is ideal for marketing professionals seeking to develop and enhance customer service and marketing using chatbots and Generative AI.
Навыки, которые вы освоите
Программа курса
2 модулей · 10 учебных материалов
01Generative AI in Customer Service8 материалов
Учитесь у экспертов
Rajkumar Venkatesan
Ronald Trzcinski Professor of Business Administration