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DeepSeek R1 for AI Marketing and Business Strategy · LearnSpace
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DeepSeek R1 for AI Marketing and Business Strategy

Курс от SkillsBooster Academy
Начальный≈ 5.2 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Master AI-powered marketing strategy with DeepSeek R1 — and turn generative AI into your competitive edge. The marketing landscape is being redefined by artificial intelligence. Customers expect personalization. Campaigns must move faster. Strategic decisions can no longer wait for guesswork or outdated data. This course gives you the tools to stay ahead by combining DeepSeek R1 with cutting-edge AI marketing, automation, and analytics techniques that drive measurable business impact. In this hands-on, results-focused course, you’ll learn how to integrate generative AI into every layer of your marketing strategy — from customer journey mapping and content creation to campaign planning, trend analysis, and ROI modeling. Using DeepSeek’s advanced features — including Chat, Search, and DeepThink modes — you’ll gain job-ready skills that help you: - Build high-converting content funnels focused on customer lifetime value (LTV) - Create ad creatives, messaging, and landing page content with generative AI - Analyze market trends, audience segments, and competitor positioning with AI tools - Automate marketing prep tasks, SOPs, and strategic planning workflows - Personalize customer journeys with AI-generated insights and behavioral data - Run scenario planning to test offers, pricing, and media strategies - Launch full AI-powered marketing sprints — from strategy to execution This course is ideal for: - Marketers looking to enhance productivity, performance, and personalization - Business owners who want lean, AI-augmented growth strategies - Product managers seeking data-driven decision-making tools - Strategists and digital professionals transitioning to AI-powered workflows You don’t need to be a technical expert — just bring curiosity and a drive to lead in the age of AI. By the end of this course, you’ll be equipped to: - Integrate AI into core marketing functions - Build automated, insight-driven marketing systems - Use DeepSeek R1 to drive real business growth and team performance If you're ready to move beyond theory and start using AI as a strategic asset, this course is your step-by-step guide. Learn faster, work smarter, and make better decisions — with DeepSeek as your marketing co-pilot.

Навыки, которые вы освоите

Business StrategyStrategic MarketingData-Driven MarketingStrategic LeadershipMarketing StrategiesOnline AdvertisingMarketing PlanningLeadershipAI EnablementMarTechMarketing AutomationAI PersonalizationPrompt EngineeringDigital MarketingContent MarketingMedia PlanningMarketing AnalyticsDecision IntelligenceDashboard CreationBusiness Leadership

Программа курса

5 модулей · 45 учебных материалов

01Getting Started with DeepSeek AI 12 материалов

Урок без назви

IntroductionВидеоWhat is DeepSeek AI and how to use it for decision-makingВидеоGetting started with DeepSeekВидеоDeepSeek-V3Видео

Учитесь у экспертов

Anton Voroniuk

CEO, SkillsBooster Academy | Google Academy Trainer | Generative AI Leader

DeepSeek R1 for AI Marketing and Business Strategy
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Новые знания — в удобное для вас время.

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Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 5.2 ч

5 модулей

Язык: Английский

Субтитры: Арабский, Французский, Итальянский, Бразильский португальский, Корейский, Немецкий, Индонезийский, Испанский, Японский, Венгерский

Часть программы вашего университета
Thematic Limitations of Language Model DeepSeek: A Comparison with GPT and ClaudeЧтение
Search feature in DeepSeekВидео
DeepSeek's "DeepThink" modeВидео
How to combine Chat, Search and DeepThinkВидео
ChatGPT, DeepSeek, or Claude 3: Which AI Tool to Choose for Business StrategyЧтение
DeepSeek Mobile AppВидео
Understanding DeepSeek's LimitationsВидео
Getting Started with DeepSeek AI Задание
02Strategic Thinking in the Age of AI 6 материалов

Урок без назви

Why a business needs a new strategy every 6 monthsВидеоStrategic and operational thinkingВидеоVUCA, BANI, TUNA, RUPT: Differences and When to Use Each in BusinessЧтениеModels for describing the external environment: VUCA, BANI, TUNA, RUPTВидеоHow to Integrate chaos into a strategic mapВидеоStrategic Analytics for Business Задание
03Strategic Analytics for Business Using DeepSeek AI 11 материалов

Урок без назви

Trend and Macro Signal Analysis with AIВидеоBuilding a Competitive Strategy with AI-Powered Positioning MapsВидеоWho’s Really Thinking — You or the AI?ОбсуждениеSWOT + Outside-In Analysis Using AIВидеоEstimating Product Potential with DeepSeek AIВидеоPortfolio Strategy for Product Development with DeepSeek AIВидеоAudience Segmentation with DeepSeek AIВидеоNext-Gen CJM Generation with AIВидеоFinancial Model Analysis with DeepSeek AIВидеоCreating a Strategic DashboardВидеоMarket and customer analysis Задание
04AI-Driven Marketing & Revenue Strategy 8 материалов

Урок без назви

Marketing as Business InfrastructureВидеоMonitoring Brand Reputation with SERMВидеоMonitoring Brand Reputation with SERMВидеоDesigning an AI-Powered Media StrategyВидеоData-driven Content Strategy with DeepSeek AIВидеоBuilding an LTV-Focused FunnelВидеоCalculating Unit Economics and ROI with DeepSeek AI ВидеоMarketing and revenue strategy Задание
05Strategy Execution with AI: Dashboards, Forecasts, and People 8 материалов

Урок без назви

Structuring a 6–12 Month Strategic RoadmapВидеоAI Dashboards — Seeing Strategy in Real TimeВидеоDeepSeek AI UsageDIALOGUEGenerating SOPs and Roles with AIВидеоProject: Strategic AI Thinking in ActionВзаимная проверкаLeading Teams in the AI EraВидеоConclusions: Your AI Leadership JourneyВидеоGraded assignmentЗадание