courseraБизнес

Facebook Analytics: Optimize Performance

Курс от Coursera

Начальный47 минАнглийский

О курсе

Unlock the power of data to elevate your Facebook strategy. In this course, you'll learn how to navigate Facebook Insights and Meta Business Suite analytics to identify what content performs best, when to post, and how to tailor your strategy for maximum reach and engagement. You'll practice interpreting real metrics, spot performance trends, and develop an actionable optimization plan—key skills for social media managers, digital marketers, and content creators aiming to make informed, results-driven decisions.

Навыки, которые вы освоите

Social Media Analytics Performance Analysis Social Media Strategy Social Media Content Content Strategy Social Media Marketing Data-Driven Decision-Making Digital Analysis Facebook Content Performance Analysis Trend Analysis Content Optimization Social Media Management Driving engagement Marketing Analytics Data-Driven Marketing

Программа курса

1 модулей · 6 учебных материалов

01Facebook Analytics: Optimize Performance6 материалов

LESSON 1 - Facebook Analytics and Optimization

Why Facebook Insights and Optimization MattersВидео Facebook Insights GuideЧтение How to Use Facebook Insight Tools and AnalyticsВидео Activity: Create a Facebook Optimization Strategy

Учитесь у экспертов

Nina Ottaviano

Преподаватель курса