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Financial Management for Product Leaders · LearnSpace
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Financial Management for Product Leaders

Курс от University of Maryland, College Park
Начальный≈ 9.4 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

This course is for aspiring or active product leaders who wants to understand how to secure and manage funding for their activities. We will demystify key accounting and financing concepts to give product leaders a guide to developing the business case for their ideas, and securing funding to translate ideas into reality. This course focuses on four key areas: • Learning the fundamentals and how to create financial statements for new ventures within the corporate environment; • Examining valuation techniques for understanding how to assess and grow the value of the corporate venture; • Exploring the different sources of internal and external financing for the corporate venture; and • Applying lessons learned in the course to structure a funding deal and pitch the corporate venture.

Навыки, которые вы освоите

Capital BudgetingBusiness ValuationProposal DevelopmentFinancial ManagementFinancial AccountingCost Benefit AnalysisPerformance MetricFinancial Statement AnalysisInternal CommunicationsSales PresentationsProduct ManagementEntrepreneurial FinanceFinanceFinancial ReportingBusiness MetricsFinancial StatementsProposal WritingFinancial AcumenProject FinanceCorporate Finance

Программа курса

4 модулей · 64 учебных материалов

01Introduction to Financial Management for Product Leaders21 материалов

Overview

Introducing Our CourseВидеоWelcome to Financial Management for Product LeadersЧтениеMeet the FacultyЧтениеConnect with Your ClassmatesЧтение

Учитесь у экспертов

Dr. James V. Green

Managing Director of Learning and Development

Michael R. Pratt

Lecturer of Technology Entrepreneurship

Financial Management for Product Leaders
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Обучение на Coursera

≈ 9.4 ч

4 модулей

Язык: Английский

Субтитры: Арабский, Французский, Украинский, Китайский (Китай), Греческий, Итальянский, Бразильский португальский, Вьетнамский, Нидерландский, Корейский, Немецкий, Русский, Тайский, Индонезийский, Шведский, Турецкий, Испанский, Хинди, Японский, Казахский, Польский

Часть программы вашего университета
Our Recommended Textbook for the CourseЧтение

Fundamentals

Finance for the corporate entrepreneurВидеоThe entrepreneurial spectrumВидеоCorporate entrepreneur vs. startup entrepreneurВидеоThe "too typical" return on investment (ROI) processВидеоA better approach to return on investment (ROI)ВидеоIntangible assets and return on investment (ROI)ВидеоThe roles of products and leadership in return on investment (ROI)ВидеоFinancial statement basicsВидеоFinancial statement detailsВидеоFinancial metricsВидео

Templates for Financial Statements

Income Statement Template (Optional)ЧтениеCash Flow Statement Template (Optional)ЧтениеBalance Sheet Template (Optional)Чтение

Challenge Activities

Quiz 1ЗаданиеFinancial Metrics Exercise - Customer Acquisition Cost and Long Term Value ExerciseЗадание

Expand Your Learning

Explore the Specialization in Product Ideation, Design, and ManagementЧтение
02Valuation Techniques for Product Leaders14 материалов

Valuation Techniques

WelcomeВидеоValuation techniquesВидеоNet present valueВидеоOpportunity cost of capitalВидеоWhy NPV is bestВидеоProject payback periodВидеоInternal rate of returnВидеоWeighted average cost of capitalВидео

Readings

This is why public and private tech valuations are completely different (Optional)ЧтениеAnalyze the ROI of your innovation idea, step by step (Optional)ЧтениеA better way to understand internal rate of return (Optional)ЧтениеTake a look at some of Uber's finances in China as it eyes an IPO (Optional)Чтение

Challenge Activities

Quiz 2ЗаданиеCorporate Venture Valuation Techniques ExerciseЗадание
03Sources of Financing for Product Leaders12 материалов

Sources of Financing for Product Leaders

WelcomeВидеоSources of fundingВидеоInternal fundingВидеоCustomer and vendor financingВидеоFranchisingВидеоJoint venturesВидеоCo-brandingВидеоLicensing agreementsВидео

Readings

How to put your money where your strategy is (Optional)ЧтениеHow nimble resource allocation can double your company’s value (Optional)ЧтениеNegotiating a better joint venture (Optional)Чтение

Challenge Activity

Quiz 3Задание
04Creating the Investment Proposal for Product Leaders17 материалов

Creating the Investment Proposal

WelcomeВидеоBusiness proposals and the pitchВидеоHow to write an effective business proposalВидеоWhat do your funding sources want to seeВидеоHow to create a pitch deckВидеоDo's and don'ts of the pitchВидео

Readings

Unearthing the sources of value hiding in your corporate portfolio (Optional)ЧтениеStrategic principles for competing in the digital age (Optional)ЧтениеCorporate venture capital (Optional)ЧтениеInvesting in breakthrough corporate venture capital (Optional)ЧтениеConcrete steps for CFOs to improve strategic risk management (Optional)ЧтениеIn search of ingenuity (Optional)Чтение

Challenge Activities

Quiz 4ЗаданиеThe PitchЧтение

Final Thoughts

Final ThoughtsВидеоCongratulations!ЧтениеExplore the Specialization in Product Ideation, Design, and ManagementЧтение