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Foundational Skills for Communicating About Health · LearnSpace
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Foundational Skills for Communicating About Health

Курс от University of Michigan
Начальный≈ 14.6 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Effective communication is a core skill that nearly every health professional will need and use during their careers. Yet, few health professionals receive even basic training in how to design communications to be clear and successful. As “foundational skills,” the content in this course can be applied to both oral and written communication, within and beyond health. Learners will develop the skills to: analyze and tailor a communication effort for different audiences, develop clear messages, create logical and compelling stories, understand and apply important considerations with language as well as nonverbal communication. This course is valuable and appropriate for both beginning and experienced health professionals who need to communicate effectively with other professionals, patients, policymakers, or the broader public.. Content is relevant to public health professionals, clinicians of all types (medical, nursing, dentists, social work, etc.), health advocates, and scientists and researchers in any health domain..

Навыки, которые вы освоите

Communication StrategiesCommunicationConcisionPersuasive CommunicationInterpersonal CommunicationsPublic SpeakingGoal SettingVerbal Communication SkillsVerbal Strategic CommunicationPatient CommunicationPatient Education And CounselingNon-Verbal CommunicationStorytellingPatient Education and SupportAdvocacyHealth Education

Программа курса

5 модулей · 75 учебных материалов

01Week 118 материалов

Topic 0

Faculty Introduction and AcknowledgementsЧтениеCourse SyllabusЧтениеHelp Us Learn More About You!ЧтениеNote about videosЧтение

Topic 1A: Communications Overview: Audience and Purpose

Учитесь у экспертов

Brian Zikmund-Fisher

Professor of Health Behavior and Health Equity, School of Public Health and Research Professor of Internal Medicine, Medical School

Foundational Skills for Communicating About Health
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Обучение на Coursera

≈ 14.6 ч

5 модулей

Язык: Английский

Субтитры: Арабский, Французский, Бенгальский, Украинский, Китайский (Китай), Греческий, Итальянский, Бразильский португальский, Нидерландский, Корейский, Немецкий, Пушту, Урду, Русский, Тайский, Индонезийский, Шведский, Турецкий, Азербайджанский, Испанский, Дари, Хинди, Японский, Казахский, Венгерский, Польский

Часть программы вашего университета
Fundamental ConceptsВидео
Introductory Story of Science exerciseЗадание
What can go wrong?Видео
Example of a Health Communication Gone WrongОбсуждение
Audience and GoalsВидео

Topic 1B: Audience / Goals Examples and Practice

Creating an Audience-Goal WorksheetВидеоAudience-Goals Example: Community BrochureВидеоAudience-Goals Example: Scientific ConferenceВидеоAudience-Goals Example: Advocacy BriefВидеоAudience-Goals Example: This Course SegmentВидеоAudience / Goals Practice: Public MeetingЗаданиеAudience / Goals Practice: Genetic Test ReportЗаданиеAudience / Goals Practice: Annual Clinic ReportЗаданиеAudience / Goals Practice: Airport PosterЗадание
02Week 217 материалов

Topic 2: Central Messaging

The Importance of Message PrioritizationВидеоWhat makes a good Central Message?ВидеоIdea SpaceВидеоVIDEO Half-Life Your MessagePLUGINHalf-Life Your Message Activity InstructionsЧтениеHalf-Life Your Message ReflectionЗаданиеCreate a Central MessageЗаданиеInverted TriangleВидеоInverted Triangle ExamplesВидеоA Note About The Next Set Of ItemsЧтениеHow many points in a paragraph (1) ЗаданиеHow many points in a paragraph (2) ЗаданиеHow many points in a paragraph (3)ЗаданиеCritique / rewrite paragraphsЗаданиеInverted Triangle Useful StructureВидеоEvaluate summary using rubric (1)ЗаданиеEvaluate summary using rubric (2)Задание
03Week 37 материалов

Topic 3A: Clear Language

Central Messages in Data GraphicsВидеоActive vs. Passive VoiceВидеоPassive voice to active voiceЗаданиеTools and Sites for Plain LanguageВидеоReplacing jargon in sentencesЗаданиеDejargonizer videoВидео

Topic 3B: Central Messaging Assignment

3 Paragraph Summary AssignmentВзаимная проверка
04Week 419 материалов

Topic 4A: Narrative Forms

Power of StoriesВидеоThe Link Between Messaging and NarrativeВидеоHealth Sciences & Management Can be StoriesВидеоABT (And, But, Therefore)ВидеоABT in Science StoriesВидеоOther Examples of ABTВидеоABT X 2ВидеоThe Findings ABTВидео

Topic 4B: Advocacy Messages & Macro Structures

External Video (10 min): Communicating to PolicymakersЧтениеPost-Interview debrief Dr. Skip LupiaВидеоOne-pager BriefsВидеоLetter to EPA: CPP ReplacementЧтениеAdvocacy Examples: Inverted Triangles + ABTВидеоLetter to EPA: Toxic Substance Control ActЧтение

Topic 4C: Narrative Examples / Practice

Evaluate ABT x 2 examplesЗаданиеCreate ABT x 2 from provided research paperЗаданиеCreate ABTx2 from provided research paper for peer reviewВзаимная проверка
05Week 514 материалов

Topic 5: Verbals and Nonverbals

Vocal Tones and NonverbalsВидеоVocal Tone HandoutЧтениеVideo Analysis - Step 1 ЗаданиеVideo Analysis - Step 2ЗаданиеVideo Analysis - Step 3ЗаданиеRubric Training Video Presentation EvaluationЗадание

Final Assignment

Giving Constructive FeedbackВидеоRubric Training: Written Report EvaluationЗаданиеAdvocacy 1-Pager Final AssignmentВзаимная проверкаResources and Hand-OutsЧтениеCourse FeedbackЧтениеCongratulations! Course CompleteЧтениеCitation correctionЧтениеKeep Learning with Michigan Online!Чтение
Advocacy Example: Repeated Inverted TriangleВидео
Macro- vs. Micro-Message StructuresВидео