courseraБизнес

GenAI for Customer Support

Курс от Coursera

Начальный≈ 3.1 чАнглийский

О курсе

In this course, you'll discover how cutting-edge Generative AI tools can transform customer service by delivering faster, more accurate, and personalized support. Imagine a scenario where you can analyze a customer's history, detect an issue, and propose a solution in real-time—all in the blink of an eye. Generative AI empowers customer service teams to automate routine tasks, enhance efficiency, and focus on high-value interactions, ultimately driving up customer satisfaction. With hands-on projects and practical examples, this course will equip you with the skills to master AI-based support automation in a variety of customer service contexts. This course is ideal for Customer Service and Support professionals eager to embrace AI tools that can improve response times, automate repetitive tasks, and add value to customer interactions. No previous experience with AI is necessary; all you need is a drive to enhance your skills and improve your support outcomes. Participants should have basic computer proficiency to ensure they can comfortably navigate AI tools, set up projects, and experiment with AI-enhanced workflows. With this foundational knowledge, you’ll be ready to dive into practical, real-world applications of Generative AI. By the end of this course, participants will have a strong foundation in Generative AI essentials, mastery of prompt engineering techniques, and practical experience with leading AI tools for customer service. Learners will be able to create custom AI models, automate responses in email support, and apply visual analysis for detecting defects—ultimately enhancing productivity and elevating customer satisfaction in their roles.