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Generative AI for Business Process Automation · LearnSpace
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Generative AI for Business Process Automation

Курс от Edureka
Средний≈ 9 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Generative AI is transforming how businesses create content, engage customers, improve productivity, and use organisational knowledge. This course focuses on applying Generative AI across marketing, finance, operations, human resources, and internal knowledge workflows using a wide range of business-focused AI tools. You will explore marketing and content creation with Grok, Canva, and Microsoft Designer; improve finance and operations workflows using Perplexity, Microsoft Copilot, Notion AI, and ChatGPT; and support HR tasks with DeepSeek AI, Copy.ai, Canva, Gamma AI, Synthesia, and Claude. You will also learn how to work with company knowledge using NotebookLM, Gemini, ChatGPT, Fireflies.ai, and Notion AI. By the End of This Course, You Will Be Able To: - Apply Generative AI across marketing, finance, operations, HR, and knowledge workflows. - Create business content, reports, communications, and visual resources using AI tools. - Improve workplace productivity through AI-assisted research, automation, and decision support. - Ground AI responses using company documents, meetings, and organisational knowledge. - Use Generative AI responsibly while considering privacy, accuracy, and human oversight. - Identify suitable AI tools for different business functions and practical use cases. Designed for business professionals, managers, marketers, HR teams, operations professionals, and consultants, this course provides hands-on experience with leading Generative AI tools for real-world business applications. Take artificial intelligence out of the chat window and put it to work across your department.

Навыки, которые вы освоите

Business Process AutomationResponsible AIWorkflow ManagementCustomer EngagementMicrosoft CopilotAI PersonalizationPrompt EngineeringAI EnablementBusiness CommunicationPrompt Engineering ToolsBusiness PlanningBusiness OperationsData EthicsBusiness Workflow AnalysisGenerative AIEnterprise Application ManagementChatGPTMake.comCanva (Software)Artificial Intelligence

Программа курса

4 модулей · 67 учебных материалов

01GenAI for Marketing & Customer Engagement17 материалов
Specialization OverviewВидеоCourse IntroductionВидеоCourse Syllabus: Generative AI for Business Process AutomationЧтениеGenAI's Role in EnterprisesВидео

Учитесь у экспертов

Edureka

Преподаватель курса

Generative AI for Business Process Automation
В каталоге вашей программы

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Новые знания — в удобное для вас время.

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Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 9 ч

4 модулей

Язык: Английский

Часть программы вашего университета
The Business Role of GenAI in MarketingВидео
AI-Powered Content Creation for BusinessВидео
The Anatomy of an Effective AI Prompt for MarketingЧтение
Customer Research & Persona BuildingВидео
Using Customer Personas Across the Customer JourneyВидео
Strengthening AI Content Creation SkillsЗадание
Creating Brand-Aligned Social Posts with Buffer AIВидео
From Content Idea to Social Media Publication with Buffer AIВидео
AI-Powered Visual Content with Canva AIВидео
Designing Visual Content with Microsoft DesignerВидео
Business Conversation: Applying Generative AI in Marketing and Customer EngagementDIALOGUE
Case Study: Coca-Cola 'Create Real Magic'Чтение
Knowledge Check: GenAI for Marketing & Customer EngagementЗадание
02GenAI for Operations, Finance & Productivity19 материалов
Beyond Automation: How GenAI Is Reshaping Finance and Operations ВидеоApplying Generative AI Responsibly in Finance OperationsВидеоBusiness Workflows Reimagined with GenAIВидеоUsing Generative AI Effectively in Business WorkflowsВидеоBefore You Prompt: A Quick Safety ChecklistЧтениеPerplexity AI: Instant Research for Finance & OperationsВидеоResearching GST Compliance and Verifying Insights with Perplexity AIВидеоFrom Reports to Insights: Microsoft Copilot for Business UsersВидеоApplying Microsoft Copilot to Real Business ScenariosВидеоReinforcing AI-Powered Business WorkflowsЗаданиеAI-Powered Financial Operations Using Notion AIВидеоBuilding Board-Ready Financial Reports from Monthly DataВидеоAI-Assisted Risk Assessment: From Fast Analysis to Responsible ReviewВидеоFrom AI Analysis to Responsible Business DecisionsВидеоHow Make Connects Apps to Automate Your WorkflowsЧтениеAutomating AR/AP Email Communications with MakeВидеоApplying Generative AI in Operations, Finance and ProductivityDIALOGUECase Study: Brain & CompanyЧтениеKnowledge Check: GenAI for Operations, Finance & ProductivityЗадание
03GenAI for HR & Internal Communications13 материалов
Generative AI in Modern Human ResourcesВидеоGenerative AI Applications Across the HR LifecycleВидеоAI for Modern HR PracticesЧтениеBuilding Candidate-Friendly Job Ads with Copy.aiВидеоCandidate Email Automation with Copy.ai WorkflowsВидеоEnhancing HR Processes with Generative AIЗаданиеFrom Hours to Minutes: AI-Powered Onboarding Content CreationВидеоDesigning Visual Onboarding Materials with Gamma, Canva & SynthesiaВидеоCrafting Employee Announcements with AIВидеоAI Ethics and Privacy in Modern HR SystemsВидеоApplying Generative AI in HR and Internal CommunicationsDIALOGUECase Study: Unilever's Hiring PipelineЧтениеKnowledge Check: GenAI for HR & Internal CommunicationsЗадание
04Making AI Work With Your Company's Data18 материалов
Bridging the Enterprise AI Knowledge GapВидеоIs Your Organization Ready for AI?ЧтениеBuilding an AI-Powered Company Knowledge Assistant with NotebookLMВидеоWorking with Company Documents in NotebookLMВидеоTransforming Company Documents into AI-Powered Resources with NotebookLMВидеоCreating Business Resources with NotebookLM StudioВидеоTesting AI-Powered Knowledge Management SkillsЗаданиеTurning Meeting Conversations into Searchable Company KnowledgeВидеоSearching and Analyzing Meeting Knowledge with Fireflies AIВидеоFrom Documents to Decisions: Notion AI in the WorkplaceВидеоExtending Workplace Knowlegde with Notion AIВидеоUsing Gemini with Organizational Documents in Google DriveВидеоExtracting Insights from Organizational Documents with GeminiВидеоCase Study: Morgan Stanley AI AssistantЧтениеAdvising on an AI Data StrategyDIALOGUEPractice Project: Building an AI-Powered Enterprise Knowledge AssistantЧтениеEnd Course Knowledge Check: Generative AI for Business Process AutomationЗаданиеCourse SummaryВидео