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Generative AI for Business · LearnSpace
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Generative AI for Business

Курс от SkillsBooster Academy
Начальный≈ 5.7 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

This course gives you practical access to the transformative power of Generative AI through real-world business applications. You'll learn how to evaluate and select the right AI tools, master prompt engineering to extract high-quality insights, and automate routine workflows like email management and data structuring. We'll also cover AI-driven content creation, personalized marketing strategies, customer experience transformation with Copilot, and data-driven decision-making for competitive advantage. Using these approaches, no matter what your current skill level with AI, you can transform how your business operates and scales. If you're already familiar with AI basics, this course will give you practical frameworks and advanced techniques to implement AI across marketing, sales, and strategy—accelerating your organization's digital transformation. If you're new to AI, you'll discover a structured roadmap that walks you through the entire AI ecosystem, from foundational concepts to hands-on tool deployment. If you've ever wanted to harness AI to drive business growth and efficiency, this course will serve as your comprehensive guide to becoming an AI-empowered business leader.

Навыки, которые вы освоите

Business StrategyAI EnablementPersonalized CampaignsEmail AutomationResponsible AIAI WorkflowsBusinessBusiness MarketingMicrosoft CopilotAI Product StrategyPrompt Engineering ToolsBusiness SoftwareCustomer experience strategy (CX)Business LogicData-Driven Decision-MakingPrompt EngineeringGenerative AI AgentsGenerative AIBusiness Process ImprovementAI Personalization

Программа курса

7 модулей · 45 учебных материалов

01Demystifying Generative AI for Business6 материалов
Beyond The Hype: What Is Generative AI?ВидеоTraditional vs. Generative AIВидеоGenerative AI for Enterprises: Essential Insights for Decision MakersЧтениеWhy Generative AI Matters for BusinessesВидео

Учитесь у экспертов

Anton Voroniuk

CEO, SkillsBooster Academy | Google Academy Trainer | Generative AI Leader

Generative AI for Business
В каталоге вашей программы

Инвестируйте в себя

Новые знания — в удобное для вас время.

Начать на Coursera

Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 5.7 ч

7 модулей

Язык: Английский

Субтитры: Дари, Пушту

Часть программы вашего университета
The Landscape of Foundation ModelsВидео
Test Your KnowledgeЗадание
02Getting Started with AI Tools5 материалов
Overview of AI EcosystemВидеоHow to Select the Right Foundation Model for Generative AIЧтениеComparing AI PlatformsВидеоAI Tool Advisor: From Chaos to Clarity in the AI EcosystemDIALOGUETest Your KnowledgeЗадание
03Prompt Engineering for Business5 материалов
What is Prompt Engineering?ВидеоStructure of Effective PromptsВидеоPrompt Engineering Techniques: Top 6 for 2026ЧтениеIteration and Optimization Techniques ВидеоTest Your KnowledgeЗадание
04Automating daily tasks (emails, notes) 5 материалов
Email Automation (Mail Manus) & Smart WorkflowsВидеоTurning Messy Notes into Structured KnowledgeВидеоThe Role of Artificial Intelligence in Business Process Automation: A Model for Reducing Operational Costs and Enhancing EfficiencyЧтениеExtracting Key Insights from TextВидеоAI Task ManagementВидео
05AI in Marketing & Content Creation11 материалов
Building Your Brandbook with AIВидеоTraining Your Brand Style in OpenArtВидеоUsing AI Avatars in Marketing, Training, and SalesВидеоMyGPT for Marketing StrategyВидеоGenerating Social Media Creatives using Leonardo AIВидеоUsing Leonardo for Brand and Product DesignВидеоAI-Driven Content Strategy: The Future of Marketing InnovationЧтениеAI-Powered SEO and Keyword OptimizationВидеоAutomated Social Media Content GenerationВидеоCopywriting with AI: Best PracticesВидеоTest Your KnowledgeЗадание
06AI for Sales & Customer Experience with Microsoft Copilot7 материалов
AI for Customer Support SystemsВидеоAI for Corporate Training & Employee OnboardingВидеоCreating Personalized Marketing Strategies Based on AI InsightsВидео5 Use Cases for Generative AI in SalesЧтениеMultichannel Marketing Strategies with CopilotВидеоPredictive Analytics and Trend AnalysisВидеоTest Your KnowledgeЗадание
07AI for Business Strategy & Decision Making6 материалов
Data-Driven Decision Making with AIВидеоAI for Competitive Analysis and Market ResearchВидеоWhat Is Ethical AI? A Guide to Responsible AI GovernanceЧтениеScenario Planning and Risk Management using AIВидеоAutomating Financial Reporting and ForecastingВидеоTest Your KnowledgeЗадание