Generative AI: Prompt Engineering Basics

О курсе

As generative AI (GenAI) reshapes workplaces and job roles, using it effectively is now essential. Prompt engineering is the key to directing GenAI models and refining their output for desired results. This course is for professionals, executives, students, and AI enthusiasts ready to harness prompt engineering to unlock tools like ChatGPT. You’ll learn practical techniques, structured methods, and best practices for crafting strong prompts. Explore zero-shot and few-shot prompting to boost reliability and output quality. Discover advanced methods such as the Interview Pattern, Chain-of-Thought, and Tree-of-Thought to produce accurate, context-aware responses. Hands-on labs and projects provide experience with multimodal prompting, the playoff method, and image generation. You’ll practice blending text and visuals and evaluating AI outputs for precision and usefulness. Podcasts, dialogues, and discussions link theory to real-world scenarios, while expert insights highlight strategies for effective prompt use. A final project and graded assessments ensure you can apply these techniques with confidence, leaving you with practical, job-ready skills. Hear from practitioners about the techniques and artistry behind writing impactful prompts. Enroll today to master prompt engineering and unlock GenAI’s potential.

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Antonio Cangiano

Engineering Manager and AI Specialist

Rav Ahuja

CCO & Global Program Director