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Generative and Agentic AI · LearnSpace
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Generative and Agentic AI

Курс от Saïd Business School, University of Oxford
Начальный≈ 13.8 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Generative and agentic AI systems are pushing the boundaries of what artificial intelligence can create, automate, and initiate. This course explores the cutting-edge capabilities behind tools like ChatGPT and autonomous agents; unpacking not just how they work, but how they’re transforming workflows, communication, and decision-making across industries. You’ll dive into the mechanics of large language models (LLMs), the design of effective prompts, and the power of retrieval-augmented generation (RAG) to ground outputs in real data. As AI systems become more proactive and goal-directed, you’ll examine what agentic AI means for autonomy, alignment, and organisational control. Alongside technical insights, this course guides you in understanding the strategic and operational challenges of deploying these systems responsibly. With simulations, practical demonstrations, and expert-led content, you’ll gain the tools to evaluate generative and agentic AI systems with clarity and confidence. Whether you’re exploring content automation, AI agents for business tasks, or governance strategies, this course helps you navigate both the potential and the pitfalls of this fast-evolving field. This is the second course in the AI Foundations for Business Professionals specialisation. We recommend completing AI Essentials first to build a strong conceptual foundation before applying these advanced AI systems in your organisation.

Навыки, которые вы освоите

Prompt EngineeringAgentic systemsRetrieval-Augmented GenerationLarge Language ModelingGenerative AIGenerative Model ArchitecturesAI Product StrategyResponsible AILLM ApplicationGenerative AI AgentsAI literacyModel EvaluationChatGPTAgentic WorkflowsMultimodal PromptsAI WorkflowsPrompt PatternsDecision Making

Программа курса

5 модулей · 43 учебных материалов

01 Introduction2 материалов

Course Overview

Your Learning JourneyЧтениеDigital Notebook (blank)Чтение
02Generative AI13 материалов

What is Generative AI?

Your Use of Generative AIPLUGIN

Учитесь у экспертов

Matthias Holweg

Преподаватель курса

Generative and Agentic AI
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Обучение на Coursera

≈ 13.8 ч

5 модулей

Язык: Английский

Субтитры: Арабский, Французский, Узбекский, Итальянский, Бразильский португальский, Корейский, Немецкий, Пушту, Азербайджанский, Испанский, Дари, Японский, Казахский

Часть программы вашего университета
Traditional AI vs. Generative AIВидео
Summary of Traditional AI vs Generative AIЧтение

Key Architectures in Generative AI

Transformers, GANs, and Diffusion ModelsЧтениеTransformersВидеоExperiment with TransformersЧтениеGANsВидеоExperiment with GANsЧтениеDiffusion ModelsВидеоExperiment with Diffusion ModelsЧтениеWhat Did You Learn? Чтение

Review, Reflect, and Test Your Knowledge

Review and ReflectЧтениеTest Your KnowledgeЗадание
03 Working with Generative AI13 материалов

Large Language Models (LLMs)

Key TerminologyЧтениеClosed vs Open: You DecidePLUGINTokens, Latency, and Cost StructuresЧтениеGenerative AI Across Industries PLUGINLimitations of LLMsPLUGIN

Customising LLMs

Customising LLMs Видео

Prompt Engineering Fundamentals

What Makes a Prompt Effective?ЧтениеPractice Prompt EngineeringЧтениеWhat Did You Learn?Чтение

Retrieval-Augmented Generation (RAG)

Simulating a RAG WorkflowPLUGIN

Fine-Tuning LLMs

Fine-tuning an LLMPLUGIN

Review, Reflect, and Test Your Knowledge

Review and ReflectЧтениеTest Your KnowledgeЗадание
04AI Agents10 материалов

Agentic AI vs Non-Agentic AI

What is Different about Agentic AI? ВидеоAgentic AI vs. Non-Agentic AIPLUGINGenerative and Agentic AI: Three Key Interaction ModesЧтениеThe Potential of Agentic AIPLUGIN

Building an AI Agent

Building an AI Agent (step-by-step)ВидеоExperimentЧтениеShare your AI agentОбсуждение

Review, Reflect, and Test Your Knowledge

ReviewDIALOGUEReflectЧтениеTest Your KnowledgeЗадание
05Conclusion5 материалов

Course Summary

Key Takeaways and ReflectionsЧтениеBibliography and Further ReadingЧтение

Test Your Knowledge

Written Assignment InformationЧтениеA Business Case for Generative AI and AI AgentsВзаимная проверкаNext StepsЧтение