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Managing the New Product Development Process · LearnSpace
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Managing the New Product Development Process

Курс от University of Colorado Boulder
Начальный≈ 18.4 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

This course covers the product development process in detail. With the opportunity defined, learners begin with ideation techniques such as Design Thinking to create new product concepts. Learners define the tools to create product specifications that meet customer requirements, then conceptualize different ways of meeting those requirements. Learners conclude by exploring prototyping and the techniques used to down-select to a concept that is then carried through launch. This course can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

Навыки, которые вы освоите

PrototypingNew Product DevelopmentInnovationDesign ThinkingMarket ResearchProduct RequirementsCustomer AnalysisIdeationWireframingProduct DesignPersona DevelopmentMarket OpportunitiesTarget MarketCustomer InsightsDesign and ProductProduct DevelopmentMarket AnalysisConceptual DesignTarget AudienceAgile Product Development

Программа курса

5 модулей · 69 учебных материалов

01Creativity and the Innovation Process17 материалов

Course Overview and Course Mechanics

Course Updates and Accessibility SupportЧтениеNon-Credit Students: Welcome and Where to Find HelpЧтениеCourse IntroductionВидеоCourse Overview and MechanicsВидео

Учитесь у экспертов

Michael J. Readey, Ph.D.

W. Edwards Deming Professor of Management

Managing the New Product Development Process
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Обучение на Coursera

≈ 18.4 ч

5 модулей

Язык: Английский

Субтитры: Вьетнамский

Часть программы вашего университета
Introduce Yourself!Обсуждение

Developing the Creative Mindset

Module 1 IntroductionВидеоThe Creative Mindset IВидеоThe Creative Mindset IIВидеоCreating your own LuckЗадание

Introduction to Design Thinking

Introduction to Design Thinking IВидеоIntroduction to Design Thinking IIВидеоThe Field Guide to Human-Centered DesignЧтениеIntro to Design ThinkingЧтение

Design-Driven Innovation and the Inside-Out Model

Verganti's Inside-Out Model IВидеоVerganti's Inside-Out Model IIВидеоThe Inside-Out Model ЗаданиеCreativity, Design Thinking, Inside-OutЗадание
02Market Research Techniques14 материалов

Defining Your Customer

Module 2 IntroductionВидеоKnow Your CustomerВидеоDefining Your CustomerВидео

All about Markets

All about MarketsВидео

Market Research Techniques

Customer PersonasВидеоProject Challenge #1: PersonasВзаимная проверкаMarket Research MethodsВидеоConducting InterviewsВидеоVoice-of-Customer MethodsЧтениеInterview Template — Customer DiscoveryЧтение

The Product Design Brief

Product Design BriefВидеоDesign Brief ExamplesЧтениеProject Challenge #2: Discovery InterviewsВзаимная проверкаMarket Research TechniquesЗадание
03CCRs, Product Requirements Matrix & Concept Generation13 материалов

All about CCRs: Critical Customer Requirements

Module 3 IntroductionВидеоDefining Your CCRs: Critical Customer RequirementsВидеоEstablishing Performance MeasuresВидеоBoulder Blinkie Light Part 1 — Needs & CCRsЧтение

The Product Requirements Matrix

The Product Requirements Matrix IВидеоThe Product Requirements Matrix IIВидеоThe QFD: Quality Function Deployment MatrixВидеоProduct Requirements ExampleЧтениеProduct Requirements Matrix TemplateЧтениеProject Challenge #3: Product Requirements MatrixВзаимная проверка

Concept Generation: Creating Product Designs

Product Concept Generation IВидеоProduct Concept Generation IIВидеоCCRs, Product Requirements, Concept GenerationЗадание
04Concept Testing, Prototyping and the MVP13 материалов

Concept Selection Techniques

Module 4 IntroductionВидеоConcept SelectionВидеоWeighted Attribute AnalysisВидеоThe Career Decision Life Work Location Example ВидеоSolving the Work – Life – Location ConundrumЧтениеLife-Work-Location ConundrumЧтение

Prototypes and Prototyping

Introduction to Prototypes and PrototypingВидеоPrototypes and PrototypingВидео

The Minimum Viable Product: The MVP

Prototypes and the Minimum Viable Product, the MVPВидеоSteve Blank and the MVPЗаданиеProject Challenge #4: Product Concept SketchesВзаимная проверка

Concept Testing - The Final Step

Concept Selection — The Final Step ВидеоConcept Selection and PrototypingЗадание
05Digital Prototyping12 материалов

The White Board Challenge

Module 5 IntroductionВидеоThe White Board Challenge - IВидеоThe White Board Challenge - IIВидеоThe Beginner’s Guide to the Whiteboard ChallengeЧтениеThe Ninja Skill for UX DesignersЧтение

Some Terminology

Some TerminologyВидеоLearning to Wireframe - A Quick GuideЧтениеPrototyping 101: The Difference Between Low-Fidelity and High-Fidelity PrototypesЧтениеiPhone WireframeЧтение

Digital Prototyping Workshop

Digital Prototyping WorkshopВидеоWhy You Shouldn’t Skip Your WireframingЧтениеDigital PrototypingЗадание