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Market Research and Analysis

Курс от Pearson

Начальный≈ 3.3 чАнглийский

О курсе

Learn how to maximize your marketing success by understanding how research is used to collect and analyze the data that truly matters. This course teaches you how to determine which data is most valuable and how it can directly influence corporate strategy to identify the most profitable target markets. By the end of this course, you will be able to analyze how marketing research techniques inform data-driven decisions that create a competitive advantage.

Программа курса

1 модулей · 10 учебных материалов

01Market Research and Analysis10 материалов

Market Research & AnalysisВидео Reading: Marketing Data and Information pp. 86-116Внешний инструмент Interactive: Differences between Primary and Secondary DataPLUGIN Reading: Market Strategy Overview and a Look at Segmentation pp. 154-165Внешний инструмент

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Pearson

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