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AI Product Management: The Complete Handbook · LearnSpace
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courseraIT и технологии

AI Product Management: The Complete Handbook

Курс от Packt
Начальный≈ 33.7 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Artificial Intelligence is transforming every industry, and the ability to manage AI-driven products is now one of the most in-demand skills in the tech landscape. This course provides a complete roadmap for mastering the art and science of AI product management—bridging the gap between data science, engineering, and business strategy. Throughout the course, you’ll learn how to build, launch, and scale AI-powered products effectively. You’ll explore model development, infrastructure, maintenance, and commercialization, gaining the insights needed to turn AI innovation into real business value. Unlike typical product management programs, this course uniquely combines technical foundations with hands-on, real-world product case studies. You’ll see how design, growth hacking, benchmarking, and ethical AI come together to define the future of product leadership. This course is ideal for aspiring and practicing product managers, entrepreneurs, and tech professionals who want to lead AI-native products. A basic understanding of product management and AI concepts will be helpful but not mandatory.

Навыки, которые вы освоите

AI Product StrategyResponsible AIDeep LearningProduct StrategyProduct DesignCommercializationMLOps (Machine Learning Operations)Product ManagementAI literacyData-Driven Decision-MakingProduct Lifecycle ManagementTechnical Product ManagementDesign and ProductArtificial IntelligenceArtificial Intelligence and Machine Learning (AI/ML)Model TrainingModel DeploymentInfrastructure ArchitectureDigital TransformationTeam Performance Management

Программа курса

19 модулей · 229 учебных материалов

01Understanding the Infrastructure and Tools for Building AI Products19 материалов

Lesson 1

Course OverviewВидеоUnderstanding the Infrastructure and Tools for Building AI Products - Overview VideoВидеоIntroductionЧтениеIntroducing ML and DLЧтение

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Packt - Course Instructors

Преподаватель курса

AI Product Management: The Complete Handbook
В каталоге вашей программы

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Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 33.7 ч

19 модулей

Язык: Английский

Субтитры: Арабский, Французский, Итальянский, Бразильский португальский, Корейский, Немецкий, Индонезийский, Испанский, Японский, Венгерский

Часть программы вашего университета
The New Exploring DLЧтение
Invisible InfluencesЧтение
ML versus DL Understanding the DifferenceЧтение
DLЧтение
Supervised LearningЧтение
Unsupervised LearningЧтение
Reinforcement LearningЧтение
Succeeding in AI How Well-Managed AI Companies Do Infrastructure RightЧтение
FeedbackЧтение
Storing and Managing DataЧтение
Data Lake (and Lakehouse)Чтение
Managing Projects IaaSЧтение
Deployment Strategies What Do We Do With These OutputsЧтение
ExampleЧтение
Foundations of AI Product DevelopmentЗадание
02Model Development and Maintenance for AI Products12 материалов

Lesson 1

Model Development and Maintenance for AI Products - Overview VideoВидеоIntroductionЧтениеMarketingЧтениеModel Types From Linear Regression to Neural NetworksЧтениеOKRsЧтениеTraining When Is a Model Ready for MarketЧтениеPractice: Make the Go/No-Go Launch DecisionDIALOGUEDeployment What Happens After TrainingЧтениеTesting and TroubleshootingЧтениеEthical Retraining The Ethics of How Often We Update Our ModelsЧтениеThe Current State of AccountabilityЧтениеAI Model Development and Maintenance FundamentalsЗадание
03Deep Learning Deep Dive11 материалов

Lesson 1

Deep Learning Deep Dive - Overview VideoВидеоIntroductionЧтениеCase StudyЧтениеConvolutional Neural NetworksЧтениеDeep Belief NetworksЧтениеPractice: Choose the Right Deep Learning ModelDIALOGUEAutoencodersЧтениеTransformer ModelsЧтениеExplainability Optimizing for Ethics Caveats and ResponsibilityЧтениеGuidelines for SuccessЧтениеDeep Learning Fundamentals and ApplicationsЗадание
04Commercializing AI Products10 материалов

Lesson 1

Commercializing AI Products - Overview VideoВидеоIntroductionЧтениеThe Professionals Examples of B2B Products Done RightЧтениеThe Artists Examples of B2C Products Done RightЧтениеThe Pioneers Examples of Blue Ocean ProductsЧтениеPractice: Position Your AI Product StrategyDIALOGUEThe rebels Examples of Red Ocean ProductsЧтениеThe GOATs Examples of Differentiated Disruptive and Dominant Strategy ProductsЧтениеDisruptive StrategyЧтениеCommercializing AI ProductsЗадание
05AI Transformation and Its Impact on Product Management9 материалов

Lesson 1

AI Transformation and Its Impact on Product Management - Overview VideoВидеоIntroductionЧтениеLimitations and Uneven AdoptionЧтениеSickness and Health the Benefits of AI and Nanotech Across HealthcareЧтениеProduct PerspectiveЧтениеPractice: Evaluate Competing AI InitiativesDIALOGUEProduct PerspectiveЧтениеBasic Needs AI for GoodЧтениеAI Transformation and Its ImplicationsЗадание
06Understanding the AI-Native Product16 материалов

Lesson 1

Understanding the AI-Native Product - Overview VideoВидеоIntroductionЧтениеData ManagementЧтениеResearch and DevelopmentЧтениеDeploymentЧтениеPractice: Plan an AI Product MVPDIALOGUEData ScientistЧтениеCustomer Success SpecialistЧтениеInvesting in Your Tech StackЧтениеProductizing AI-Powered Outputs How AI Product Management Is DifferentЧтениеAI CustomizationЧтениеSelling AI Product Management as a Higher Octave of SalesЧтениеCase StudyЧтениеTeam BreakdownЧтениеTech StackЧтениеNavigating AI-Native Product DevelopmentЗадание
07Productizing the ML Service11 материалов

Lesson 1

Productizing the ML Service - Overview VideoВидеоIntroductionЧтениеScalabilityЧтениеProfit MarginsЧтениеUncertaintyЧтениеAgile DevelopmentЧтениеPractice: Diagnose a Failing AI ProductDIALOGUEHow Does the Role of an AI PM Compare with a Traditional PMЧтениеExperimentation with B2C Products Discover the Needs of Your CollectiveЧтениеConsistency and AIOps/MLOps Reliance and TrustЧтениеProductizing AI/ML ServicesЗадание
08Customization for Verticals, Customers, and Peer Groups12 материалов

Lesson 1

Customization for Verticals, Customers, and Peer Groups - Overview VideoВидеоIntroductionЧтениеUnderstanding How Your Product Design Will Serve Your MarketЧтениеBuilding Your AI Product StrategyЧтениеFintechЧтениеAlgorithmic Trading and Predictive AnalyticsЧтениеDrug Discovery and ResearchЧтениеPractice: Design an AI Product StrategyDIALOGUEManufacturing Predictive ManagementЧтениеCybersecurity Anomaly Detection and User and Entity Behavior AnalyticsЧтениеThought Leadership Learning from Peer GroupsЧтениеAI Strategies for Market SuccessЗадание
09Product Design for the AI-Native Product15 материалов

Lesson 1

Product Design for the AI-Native Product - Overview VideoВидеоIntroductionЧтениеProduct Design Elements 101ЧтениеExperimentationЧтениеIterationЧтениеDocumentationЧтениеCheck In: Applying the AI Design ProcessDIALOGUEMachine LearningЧтениеChoosing Your Priorities WiselyЧтениеAdding ComplexityЧтениеBrandingЧтениеWhat’s the Story You’re Telling?ЧтениеProgressionЧтениеCase StudyЧтениеDesigning Effective AI-Driven ProductsЗадание
10Benchmarking Performance, Growth Hacking, and Cost16 материалов

Lesson 1

Benchmarking Performance, Growth Hacking, and Cost - Overview VideoВидеоIntroductionЧтениеValue Metrics A Guide to North Star Metrics KPIs and OKRsЧтениеKPIs and Other MetricsЧтениеOKRs and Product StrategyЧтениеHacking Product-Led GrowthЧтениеPractice: Design a Metrics-Driven Product StrategyDIALOGUEThe Tech Stack Early SignalsЧтениеCustomer Engagement Platforms (CEPs)ЧтениеA/B Testing ToolsЧтениеBusiness Intelligence (BI) ToolsЧтениеGrowth-Hacking ToolsЧтениеManaging Costs and Pricing AI Is ExpensiveЧтениеKPIsЧтениеOKRsЧтениеStrategic Metrics and Team CollaborationЗадание
11Managing the AI-Native Product10 материалов

Lesson 1

Managing the AI-Native Product - Overview VideoВидеоIntroductionЧтениеBad Vision StatementsЧтениеCommunicationЧтениеThe Heart Managing People and ValuesЧтениеEmpowermentЧтениеPractice: Navigating Stakeholder MisalignmentDIALOGUEManaging the restЧтениеCase StudyЧтениеNavigating the Challenges of AI Product ManagementЗадание
12The Rising Tide of AI10 материалов

Lesson 1

The Rising Tide of AI - Overview VideoВидеоIntroductionЧтениеChanges in the Fourth Industrial RevolutionЧтениеWorking with an AI ConsultantЧтениеThe First HireЧтениеPractice: Advise a Company on its First AI StepsDIALOGUEAnticipating Potential RisksЧтениеHow LLMs Are Evolving and the Rise of Open Source LLM CapabilitiesЧтениеCase StudyЧтениеNavigating AI's Impact and ResponsibilitiesЗадание
13Trends and Insights Across Industry10 материалов

Lesson 1

Trends and Insights Across Industry - Overview VideoВидеоIntroductionЧтениеApplied Embedded AI Applied and Integrated Use CasesЧтениеEthical AI Responsibility and PrivacyЧтениеImmersive ApplicationsЧтениеPractice: Design an AI Adoption RoadmapDIALOGUEAutonomous AI Development TuringBotsЧтениеLow-hanging Fruit Quickest Wins for AI EnablementЧтениеRiding the GenAI WaveЧтениеAI Trends and Industry InsightsЗадание
14Evolving Products into AI Products15 материалов

Lesson 1

Evolving Products into AI Products - Overview VideoВидеоIntroductionЧтениеValueЧтениеScopeЧтениеReachЧтениеCase StudyЧтениеPractice: Evaluate an AI Feature ProposalDIALOGUEData Management The Bloodstream of the CompanyЧтениеEnsuring Quality PartnershipsЧтениеBenchmarking and Defining SuccessЧтениеCompetition Love Your EnemiesЧтениеProduct Strategy Building a Blueprint That Works for EveryoneЧтениеProduct GoalsЧтениеRed FlagsЧтениеNavigating AI Product EvolutionЗадание
15The Role of AI Product Design11 материалов

Lesson 1

The Role of AI Product Design - Overview VideoВидеоIntroductionЧтениеData Management Strategizing and IntegrityЧтениеAre You Ready to ScaleЧтениеAutomation and AdaptabilityЧтениеReflect: Explore AI Design Trade-offsDIALOGUEChoosing Your Words CarefullyЧтениеAccessibility and InclusivityЧтениеIntegrating AI into ProjectABZ A Project Management Tool Created by ABCDZCoЧтениеDesign and DevelopmentЧтениеDesigning Products for AI-Driven EvolutionЗадание
16Managing the Evolving AI Product9 материалов

Lesson 1

Managing the Evolving AI Product - Overview VideoВидеоIntroductionЧтениеFeedback LoopsЧтениеThe Heart Managing the People and ValuesЧтениеInfrastructure and DataЧтениеPractice: Prioritizing Your AI Integration StrategyDIALOGUEMaintenanceЧтениеPeople AlignmentЧтениеNavigating AI Product Evolution and Ethical IntegrationЗадание
17Starting a Career as an AI PM10 материалов

Lesson 1

Starting a Career as an AI PM - Overview VideoВидеоIntroductionЧтениеTheoryЧтениеPracticeЧтениеPractice: Design Your AI PM Career PlanDIALOGUEWhat an AI PM Looks Like TodayЧтениеThe Importance of CommunitiesЧтениеChoosing Your AI PM SpecializationЧтениеCase StudyЧтениеNavigating a Career in AI Product ManagementЗадание
18What Does It Mean to Be a Good AI PM?12 материалов

Lesson 1

What Does It Mean to Be a Good AI PM? - Overview VideoВидеоIntroductionЧтениеQuality ControllerЧтениеCompetitor AnalystЧтениеVisionaryЧтениеRegulatory ComplierЧтениеPractice: Prioritizing AI PM Roles in a CrisisDIALOGUEConflict ResolverЧтениеThe AI Whisperer and the Role of Communicating AccessiblyЧтениеThe Importance of Self-CareЧтениеCase StudyЧтениеThe Role and Responsibilities of an AI Product ManagerЗадание
19Maturing and Growing as an AI PM11 материалов

Lesson 1

Maturing and Growing as an AI PM - Overview VideoВидеоIntroductionЧтениеSpecializing and LeadingЧтениеLearning Staying Informed and InspiredЧтениеProfessional DevelopmentЧтениеPractice: Design Your AI PM Career RoadmapDIALOGUEEmbracing ChallengesЧтениеRelationships and InspirationЧтениеWhat’s Next? The World Is Our OysterЧтениеLearningЧтениеThe Evergreen Learner: Maturing and Growing in AI PMЗадание