Курс от Kennesaw State UniversityFoundational Skills and Knowledge Required of High Performing Salespeople. This course takes the mystery out of prospecting and establishing needs. Learners will gain a clear understanding of the prospecting process and the fundamental skills required to build lasting, long-term, trusting relationships with customers. Participants in Course Two will gain skills in understanding their product's value, identifying good prospects, maximizing the sales funnel, improving conversion ratios, creating a strategic prospecting plan, understanding the WIFM, creating an effective elevator speech, overcoming call reluctance, and so much more.
4 модулей · 50 учебных материалов

Co-Director of the Center for Professional Selling; Professor of Marketing and Sales

Associate Professor; Co-Director, Center for Professional Selling