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Retail Sales Psychology: The Essentials of Selling More · LearnSpace
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Retail Sales Psychology: The Essentials of Selling More

Курс от STARWEAVER
Средний60 минАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

This course redefines modern B2B Sales Training through a powerful blend of neuroscience, AI, and behavioral psychology. Designed for busy professionals, each 90-second lesson delivers a high-impact insight into the psychology of sales, helping learners understand how modern buyers think, decide, and purchase in today’s competitive marketplace. Grounded in real-world sales psychology tips and evidence-based techniques, the course explores how psychology works in sales and how leading organizations apply behavioral science to improve engagement, persuasion, and conversion. Learners will discover practical applications of sales psychology, buyer behavior analysis, and AI-enhanced communication strategies that can be implemented immediately across digital and in-person sales environments. The course also introduces concepts related to consumer psychology in retail, and further the psychology impact on sales in the evolving B2B business landscape. This makes it valuable for professionals working across retail sales environments. Through concise, research-backed learning experiences optimized for attention and retention, the course achieves completion rates exceeding 85%, that is significantly higher than traditional sales training courses. Whether you are a sales leader, retail professional, entrepreneur, or early-career sales representative, this retail sales psychology course online provides actionable strategies to decode buyer behavior, strengthen messaging, and improve sales performance across modern sales channels.

Навыки, которые вы освоите

Overcoming ObjectionsClosing (Sales)Marketing PsychologyNegotiationStakeholder EngagementSalesAnalysisStorytellingEmpathyRetail SalesCustomer AnalysisConsumer BehaviourSelling TechniquesB2B SalesSales ProcessSales TrainingCustomer EngagementSales StrategyBehavioral EconomicsNon-Verbal Communication

Программа курса

2 модулей · 18 учебных материалов

01Course Introduction 2 материалов
Welcome to the Course: Course OverviewЧтениеWin the First 6 Seconds: Lead With Personal Value, Not ProductDIALOGUE
02Psychological and Predictive Foundations of Modern B2B Sales16 материалов

Lesson 1: Customer Psychology and Buying Triggers

The 3 Customer Types and How to Sell to EachВидео

Учитесь у экспертов

Julian Jenkins

Business Mentor & Coach

Starweaver

Global Leaders in Professional & Technology Education

Retail Sales Psychology: The Essentials of Selling More
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Обучение на Coursera

60 мин

2 модулей

Язык: Английский

Часть программы вашего университета
Reading Buying Signals That Others Miss Видео
The Psychology of Color and Product Placement Видео
Social Proof That SellsВидео
The Scarcity Principle in Action Видео

Lesson 2: Persuasion Techniques That Work

The Assumption Close That Feels Natural ВидеоAnchoring and Price Positioning ВидеоThe Reciprocity Principle in Retail ВидеоFraming Benefits vs. Features ВидеоThe Foot-in-the-Door Technique Видео

Lesson 3: Objection Handling and Closing

The 5 Real Reasons Customers Say No ВидеоPrice Objection Handling That Works ВидеоThe Alternative Close StrategyВидеоCreating Urgency Without Pressure ВидеоThe Follow-Up That Closes Later ВидеоPsychological and Predictive Foundations of Modern B2B SalesЗадание