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Курс от West Virginia University
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Sales Operations: Final Project
Курс от West Virginia UniversityО курсе
In the final project for the Sales Operations/Management Specialization, learners will be asked to apply the knowledge they have obtained by performing a critical analysis of a real-world business. Learners are to select a business that has a sales function/operation. The learners are to identify the manager responsible for the sales function (typically called a Sales Manager) and interview this person on the sales management practices at this firm.
Навыки, которые вы освоите
Sales ManagementSales DevelopmentCompensation ManagementCompensation StrategyTalent RecruitmentGeneral Sales PracticesSalesSales Territory ManagementTraining ProgramsSales TrainingCompensation AnalysisRecruitmentPerformance AnalysisSales ProcessTraining and DevelopmentEmployee TrainingInterviewing SkillsRecruitment StrategiesOrganizational StructureEmployee Performance Management
Программа курса
4 модулей · 59 учебных материалов
01Overall Sales Function & Reporting Structure12 материалов
Introduction
Introduction to Sales Operations/Management Capstone Course and Final Project OverviewЧтениеReview these items before working on this week's project (Optional)
The Elements of a Successful Sales Business PlanЧтениеSales Management Definition, Process, Strategies and ResourcesЧтениеThe Four Phases In Sales Management EvolutionЧтениеУчитесь у экспертов
Emily C. Tanner, Ph.D.
Assistant Professor, Marketing
Suzanne C. Bal
Teaching Assistant Professor, Marketing
Michael F. Walsh, Ph.D.
Department Chair & Associate Professor of Marketing