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Social Media Marketing with ChatGPT · LearnSpace
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Social Media Marketing with ChatGPT

Курс от SkillsBooster Academy
Начальный≈ 4.4 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

This course is designed to unlock the full potential of ChatGPT for Social Media Marketing (SMM). You’ll learn how to craft effective social media campaigns by using ChatGPT to create goal-oriented strategies, plan content calendars, and develop audience profiles. With expert prompting techniques, you’ll master generating high-quality posts, videos, and copy, tailored for any platform. Beyond content creation, you'll discover how ChatGPT can enhance your campaign performance by optimizing ad copy, managing customer interactions, and analyzing feedback. Learn to use AI for influencer outreach, crisis management, and driving user-generated content, all while tracking and improving ROI. What sets this course apart is its deep focus on leveraging ChatGPT's capabilities, from brainstorming ideas to fine-tuning content. With practical tools like a comprehensive prompt library and the ability to customize responses, you'll gain the skills to execute social media strategies faster and more efficiently, making ChatGPT an indispensable part of your marketing toolkit.

Навыки, которые вы освоите

Social Media MarketingGenerative AISocial Media StrategyPromotions and CampaignsPersonalized CampaignsChatGPTArtificial IntelligenceContent SchedulingSocial Media CampaignsSocial Media ContentCampaign PlanningDigital Media StrategyCampaign ManagementSocial Media AnalyticsCustomer Communications ManagementSocial Media ManagementContent CreationContent Development and ManagementAdvertising CampaignsData Analysis

Программа курса

6 модулей · 51 учебных материалов

01Introduction to ChatGPT for Social Media Marketing9 материалов
Introduction to the CourseВидеоUtilizing ChatGPT for SMMВидеоHow to Write Effective Prompts in ChatGPTЧтениеCustomizing InstructionsВидео

Учитесь у экспертов

Anton Voroniuk

CEO, SkillsBooster Academy | Google Academy Trainer | Generative AI Leader

Social Media Marketing with ChatGPT
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Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 4.4 ч

6 модулей

Язык: Английский

Часть программы вашего университета
Image Creation with ChatGPTВидео
Canvas FeatureВидео
ChatGPT ApplicationsВидео
Setting Up Custom GPT for Marketing StrategiesВидео
Test Your KnowledgeЗадание
02Crafting a Social Media Campaign10 материалов
Leveraging ChatGPT for Social Media CampaignsВидеоCreating Goal-Driven CampaignsВидеоBudget Allocation & ROI Forecasting with ChatGPTЧтениеBuilding a Content CalendarВидеоCreating an Effective FAQ List ВидеоDeveloping Your Audience ProfileВидеоCompetitor Analysis and Trend MonitoringЧтениеStructuring Your Communication StrategyВидеоCreating User Generated Content CampaignsВидеоTest Your KnowledgeЗадание
03Content Creation for Social Media10 материалов
ChatGPT's Role in Social Media Content CreationВидеоWriting Texts for Social MediaВидеоTransforming Your Text with ChatGPTВидеоCrafting Headings and SubheadingsВидеоWriting Video Plans and ScriptsВидеоGenerating CaptionsВидеоEffective Calls-to-Action with ChatGPTВидеоCreating Seasonal or Campaign-Specific ContentЧтениеPlatform-Specific Content OptimizationВидеоTest Your KnowledgeЗадание
04Promoting and Managing Social Media Campaigns9 материалов
ChatGPT for Campaign Promotion and ManagementВидеоPlanning Advertising CampaignsВидеоPaid vs. Organic Strategy Balance: Managing Live Social Media CampaignsЧтениеWriting Effective Ad CopyВидеоFinding Relevant Influencers with ChatGPTВидеоDrafting Influencer ContractsВидеоPerformance Analytics & Optimization with ChatGPTЧтениеCrisis Management Strategies with ChatGPTВидеоTest Your KnowledgeЗадание
05Enhancing Client Communication10 материалов
Using ChatGPT for Effective Client CommunicationВидеоDrafting Calls Using ChatGPTВидеоWriting Customer Follow-upsВидеоCreating Customer SurveysВидеоChatGPT for Social Media Comment ManagementВидеоAnalyzing Customer FeedbackВидеоRetention and Win-Back CampaignsЧтениеBuilding a Knowledge Base Using ChatGPTВидеоGenerating Suggestions for Enhancing Customer SupportВидеоTest Your KnowledgeЗадание
06Final3 материалов
Prompt Library for SMMЧтениеFinal AssessmentЗаданиеConclusionВидео