К содержимому
learnspaceYOUR NEXT CHAPTER
ПРОСТРАНСТВО ОБУЧЕНИЯ
ГлавнаяКаталог курсовМоё обучениеCoursera

Знания без границ

Учитесь у лучших университетов и компаний мира.

Открыть Coursera
Интеграция
Пространство университета
Моё пространствоСтраница курса
↵
ЯЛичный кабинетСтудент
© 2026 LearnSpaceКаждый день — возможность узнать больше.Помощь
Social Media & Marketing - Jagdish Sheth · LearnSpace
Назад в каталог
courseraБизнес

Social Media & Marketing - Jagdish Sheth

Курс от Kennesaw State University
Начальный≈ 5.1 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Technology has always impacted marketing, especially in areas such as branding, packaging, distribution, and retailing. It has also impacted advertising and promotion. This course focuses on the impact of digital technology on all aspects of marketing including the 4P’s of marketing, word of mouth communication, and market research. It articulates the disruptive impact of social media and user-generated content.

Навыки, которые вы освоите

Social Media StrategySocial Media MarketingDigital MarketingMarketing StrategiesSocial MediaBrand MarketingBrand AwarenessBrandingMarketing ChannelContent MarketingDigital TransformationMarketingShared MediaDigital Media StrategyConsumer BehaviourCross-Channel MarketingMarket DynamicsMarketing ManagementMarTechBrand Management

Программа курса

4 модулей · 47 учебных материалов

01How Will Technology Shape Marketing (Part 1)18 материалов

Course Information

Course IntroВидеоAbout This CourseЧтениеAbout the AssignmentsЧтениеDiscussion Forum GuidelinesЧтение

Учитесь у экспертов

Jagdish Sheth

Преподаватель курса

Social Media & Marketing - Jagdish Sheth
В каталоге вашей программы

Инвестируйте в себя

Новые знания — в удобное для вас время.

Начать на Coursera

Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 5.1 ч

4 модулей

Язык: Английский

Субтитры: Вьетнамский

Часть программы вашего университета
Meet and GreetОбсуждение

How Will Technology Shape Marketing (Part 1)

How Technology Will Shape Marketing - 01ВидеоHow Technology Will Shape Marketing - 02ВидеоHow Technology Will Shape Marketing - 03ВидеоHow Technology Will Shape Marketing - 04ВидеоHow Technology Will Shape Marketing - 05ВидеоHow Technology Will Shape Marketing - 06ВидеоHow Technology Will Shape Marketing - 07ВидеоHow Technology Will Shape Marketing - 08ВидеоHow Technology Will Shape Marketing - 09ВидеоHow Technology Will Shape Marketing - 10ВидеоHow Technology Will Shape Marketing - 11ВидеоModule 1 Summative QuizЗаданиеGeneral Course DiscussionОбсуждение
02How Will Technology Shape Marketing (Part 2)12 материалов

How Will Technology Shape Marketing (Part 2)

How Technology Will Shape Marketing - 12ВидеоHow Technology Will Shape Marketing - 13ВидеоHow Technology Will Shape Marketing - 14ВидеоHow Technology Will Shape Marketing -15ВидеоHow Technology Will Shape Marketing - 16ВидеоHow Technology Will Shape Marketing - 17ВидеоHow Technology Will Shape Marketing - 18ВидеоHow Technology Will Shape Marketing - 19ВидеоHow Technology Will Shape Marketing - 20ВидеоHow Technology Will Shape Marketing - 21ВидеоHow Technology Will Shape Marketing - 22ВидеоModule 2 Summative QuizЗадание
03How Social Media Will Disrupt Marketing (Part 1)8 материалов

How Social Media Will Disrupt Marketing (Part 1)

How Social Media Will Disrupt Marketing - 01ВидеоHow Social Media Will Disrupt Marketing - 02ВидеоHow Social Media Will Disrupt Marketing - 03ВидеоHow Social Media Will Disrupt Marketing - 04ВидеоHow Social Media Will Disrupt Marketing - 05ВидеоHow Social Media Will Disrupt Marketing - 06ВидеоHow Social Media Will Disrupt Marketing - 07ВидеоHow Social Media Will Disrupt Marketing - 08Видео
04How Social Media Will Disrupt Marketing (Part 2)9 материалов

How Social Media Will Disrupt Marketing (Part 2)

How Social Media Will Disrupt Marketing - 09ВидеоHow Social Media Will Disrupt Marketing - 10ВидеоHow Social Media Will Disrupt Marketing - 11ВидеоHow Social Media Will Disrupt Marketing - 12ВидеоHow Social Media Will Disrupt Marketing - 13ВидеоHow Social Media Will Disrupt Marketing - 14ВидеоHow Social Media Will Disrupt Marketing - 15ВидеоModules 3 & 4 Summative QuizЗадание

Final Project (Peer Reviewed)

Submit Your Project HereЗадание