К содержимому
learnspaceYOUR NEXT CHAPTER
ПРОСТРАНСТВО ОБУЧЕНИЯ
ГлавнаяКаталог курсовМоё обучениеCoursera

Знания без границ

Учитесь у лучших университетов и компаний мира.

Открыть Coursera
Интеграция
Пространство университета
Моё пространствоСтраница курса
↵
ЯЛичный кабинетСтудент
© 2026 LearnSpaceКаждый день — возможность узнать больше.Помощь
Strategic Management Frameworks and Analysis · LearnSpace
Назад в каталог
courseraБизнес

Strategic Management Frameworks and Analysis

Курс от EDUCBA
Уровень не указан≈ 7.7 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Learn how to analyze business environments, evaluate competitive advantage, and apply strategic management frameworks to support effective decision-making. This course provides practical skills in internal analysis, external analysis, strategic alignment, and competitive strategy development. The course begins with the foundations of strategic advantage, helping learners understand how organizations build and sustain competitive superiority through core competencies, resources, and organizational capabilities. As the course progresses, learners explore internal analysis frameworks such as VRIO, value chain analysis, and performance measurement tools to evaluate organizational strengths and strategic positioning. The course then focuses on external business analysis using PEST, Porter’s Five Forces, SWOT, and McKinsey 7S to assess market conditions, industry forces, and organizational alignment. Advanced modules examine competitive actions, marketing warfare strategies, and strategic execution perspectives that help organizations respond effectively to dynamic markets. What makes this course unique is its integrated approach to strategic management, combining internal appraisal, external environment analysis, and strategic alignment into one structured learning path. By the end of the course, learners will be able to apply key strategy frameworks, evaluate business environments, identify competitive advantages, and contribute to informed strategic decision-making in professional settings.

Навыки, которые вы освоите

Strategic Decision-MakingCompetitive AnalysisBusiness StrategyOrganizational StrategyAnalysisPerformance MeasurementOrganizational EffectivenessStrategic ThinkingMarket DynamicsStrategic PlanningPerformance MetricOrganizational StructurePlan ExecutionMarket AnalysisMarketing Strategies

Программа курса

4 модулей · 38 учебных материалов

01Foundations of Strategic Advantage9 материалов

Understanding Strategic Advantage

Strategic Advantage FrameworkВидеоCore Competencies (Intro)ВидеоUnderstanding Strategic AdvantageЗадание

Building Competitive Strength

Core Competencies (Advanced)Видео

Учитесь у экспертов

EDUCBA

Преподаватель курса

Strategic Management Frameworks and Analysis
В каталоге вашей программы

Инвестируйте в себя

Новые знания — в удобное для вас время.

Начать на Coursera

Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 7.7 ч

4 модулей

Язык: Английский

Часть программы вашего университета
Organisational Capability And Strategic AdvantageВидео
Building Competitive StrengthЗадание
Evaluating Strategic Advantage & Core CompetenciesDIALOGUE
Foundations of Strategic AdvantageЗадание
Analyzing Strategic Advantage Through Core CompetenciesDIALOGUE
02Internal Analysis Frameworks7 материалов

Evaluating Internal Resources

Vrio FrameworkВидеоPorters Generic Value ChainВидеоEvaluating Internal ResourcesЗадание

Measuring Organisational Performance

Quantitative Analysis And Balanced ScorecardВидеоKey Factor RatingВидеоMeasuring Organisational PerformanceЗаданиеInternal Analysis FrameworksЗадание
03External Environment & Competitive Forces10 материалов

Analysing the Market Environment

Marketing EnvironmentВидеоPest AnalysisВидеоAnalysing the Market EnvironmentЗадание

Understanding Industry Competition

Porter’s Five Forces (Intro)ВидеоPorter’s Five Forces (Application)ВидеоUnderstanding Industry CompetitionЗадание

Strategic Position Assessment

Swot AnalysisВидеоMcKinsey 7S (Strategy)ВидеоStrategic Position AssessmentЗаданиеExternal Environment & Competitive ForcesЗадание
04Strategic Alignment & Competitive Actions12 материалов

Organisational Alignment with 7S

McKinsey 7S (Strategy Deep Dive)Видео7S-Structure And SystemВидеоOrganisational Alignment with 7SЗадание

Soft Elements & Strategic Execution

7S-Soft ElementsВидеоMarketing Warfare (Concepts)ВидеоSoft Elements & Strategic ExecutionЗадание

Strategic Thinking & Competitive Moves

Marketing Warfare (Strategies)ВидеоPlan And PloyВидеоPattern, Position, PerspectiveВидеоStrategic Thinking & Competitive MovesЗаданиеStrategic Alignment & Competitive ActionsЗаданиеDesigning Strategic Advantage Through Organisational AppraisalDIALOGUE