courseraБизнес

TikTok for Business

Курс от Aptly

Начальный≈ 9.7 чАнглийский

О курсе

This is the second course in the Marketing with TikTok specialization. In this course, you will dive into why and how businesses use TikTok for marketing. You will learn how to set up a business account and create a TikTok-specific marketing strategy that will build your brand, establish a following, and maintain your presence on this innovative platform.

Навыки, которые вы освоите

TikTok Social Media Marketing Branding Content Creation Business Marketing Social Media Content Content Scheduling Customer Engagement Marketing Strategies Content Marketing Brand Awareness Social Media Strategy Web Presence Content Strategy Marketing Content Development and Management Social Media Brand Marketing Driving engagement

Программа курса

2 модулей · 53 учебных материалов

01TikTok Business Basics22 материалов

Introduction to the Program

Program Introduction VideoВидео Course Introduction VideoВидео Instructor Introduction VideoВидео Course SyllabusЧтение

Учитесь у экспертов

Anke Audenaert

CEO & Co-Founder Aptly, Adj. Professor, UCLA Anderson School of Management

TikTok for Business

О курсе

Навыки, которые вы освоите

Программа курса

Introduction to the Program

Учитесь у экспертов

Anke Audenaert

How Businesses Use TikTok

Create a TikTok Business Account

Creating a Presence on TikTok

Create Content for Your TikTok Account

Plan Content for Your Business

Engage and Grow Your Audience