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Visualize & Optimize Your Marketing Spend

Курс от Coursera

Начальный≈ 3 чАнглийский

О курсе

Make your marketing data work harder for you. In this course, you’ll learn how to turn scattered campaign reports into clear, executive-ready dashboards and use them to drive smarter budget decisions. Explore how to integrate data sources, interpret performance trends, and reallocate spend for maximum ROI. By the end, you’ll think—and act—like a data-savvy marketer who knows how to tell the story behind every dollar.

Навыки, которые вы освоите

Performance Analysis Budget Management Dashboard Creation Analytics Marketing Analytics Financial Data Data-Driven Marketing Business Reporting Campaign Management

Программа курса

1 модулей · 17 учебных материалов

01Visualize & Optimize Your Marketing Spend17 материалов

Designing Dashboards That Drive Decisions

Visualize & Optimize Your Marketing Spend Видео The Story Behind Every DashboardDIALOGUE Why Unified Visual Dashboards Beat One-Off Static ReportsВидео Driving Measurable Results: The Power of 5 Key Metrics Чтение

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