Customer Success: Reducing Churn & Growing Revenue

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This comprehensive guide explores customer success strategies, leadership roles, and growth tactics. Learn to reduce churn and grow recurring revenue with actionable laws and frameworks. This resource provides a deep dive into the principles and practices of customer success, offering a structured approach to building and maintaining long-term customer relationships. It explores the strategic importance of customer success in modern business models and equips learners with actionable insights for driving growth and retention. Designed for professionals seeking to enhance their understanding of customer-centric strategies, it bridges theory with real-world application. This resource is ideal for B2B professionals in customer-facing roles, including Customer Success Managers, Account Managers, and Customer Experience leaders. A basic understanding of SaaS or subscription models is helpful, along with familiarity with customer relationship management concepts. This course presents a strategic framework for building customer-centric organizations that thrive in the subscription economy. It blends executive insight, proven practices, and tactical laws to reduce churn and grow recurring revenue. This course is based on Customer Success, by Nick Mehta, Dan Steinman and Lincoln Murphy. From Customer Success Copyright © 2016 by Gainsight. All rights reserved published by John Wiley & Sons, Inc., Hoboken, New Jersey Used by arrangement with John Wiley & Sons, Inc.

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