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Product Operating Model and Business Transformation · LearnSpace
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Product Operating Model and Business Transformation

Курс от John Wiley & Sons
Средний≈ 13.4 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Based on the best-selling book, Transformed, by Marty Cagan, Lea Hickman, Chris Jones, Christian Idiodi, and John Moore. This course explores the essential skills required to lead a successful product operating model transformation within an organization. It emphasizes the importance of leadership, collaboration, and innovation in driving organizational change. By adopting a product-driven approach, this course offers a framework for transforming how businesses operate to become more customer-centric and outcome-driven. Throughout the course, you will gain practical insights and strategies for leading product-driven transformations. Real-world case studies illustrate the challenges and solutions faced by companies undergoing this transformation. You will learn how to develop cross-functional collaboration strategies and implement customer-centric product strategies that lead to business success. What sets this course apart is its focus on combining theory with actionable, real-world applications. Each module is designed to equip you with not just the knowledge but the tools to make an immediate impact in your organization. The course focuses on leadership and cross-functional collaboration, two critical components of product-driven transformations. This course is ideal for product leaders, executives, and transformation specialists with a basic understanding of product management and leadership. It is best suited for individuals ready to actively contribute to or lead an organizational transformation toward a product-driven model. © 2024 by John Wiley & Sons, Inc. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Used by arrangement with John Wiley & Sons, Inc.

Навыки, которые вы освоите

Product StrategyBusiness TransformationDigital TransformationLeadershipOrganizational LeadershipAgile Product DevelopmentCross-Functional Team LeadershipCulture TransformationStakeholder EngagementOvercoming ObjectionsOrganizational DevelopmentOrganizational ChangeCross-Functional CollaborationInnovationData-Driven Decision-MakingProduct DevelopmentProduct ManagementCustomer experience improvement

Программа курса

11 модулей · 85 учебных материалов

01Introduction6 материалов

Lesson 1

Course OverviewВидеоIntroduction - Overview VideoВидеоIntroductionЧтениеWhy Transform?Чтение

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Wiley Skills Network

Преподаватель курса

Product Operating Model and Business Transformation
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Обучение откроется на Coursera
в новой вкладке

Обучение на Coursera

≈ 13.4 ч

11 модулей

Язык: Английский

Часть программы вашего университета
A Guide to TRANSFORMEDЧтение
Product Operating Model FundamentalsЗадание
02Transformation Defined7 материалов

Lesson 1

Transformation Defined - Overview VideoВидеоIntroductionЧтениеChanging How You BuildЧтениеChanging How You Solve ProblemsЧтениеProduct DiscoveryЧтениеChanging How You Decide Which Problems to SolveЧтениеTransformation to Empowered Product TeamsЗадание
03Product Model Competencies10 материалов

Lesson 1

Product Model Competencies - Overview VideoВидеоIntroductionЧтениеProduct ManagersЧтениеDirect Access to Product DataЧтениеProduct DesignersЧтениеProduct LeadersЧтениеTeam TopologyЧтениеProduct OpsЧтениеInnovation Story: AlmosaferЧтениеModern Product Model CompetenciesЗадание
04Product Model Concepts13 материалов

Lesson 1

Product Model Concepts - Overview VideoВидеоIntroductionЧтениеProduct TeamsЧтениеCollaborationЧтениеProduct StrategyЧтениеPowered by InsightsЧтениеProduct DiscoveryЧтениеTest Ideas ResponsiblyЧтениеHigh-Integrity CommitmentsЧтениеProduct CultureЧтениеFrom Projects to ProductsЧтениеLearning over FailureЧтениеProduct Model FoundationsЗадание
05Transformation Story: Trainline5 материалов

Lesson 1

Transformation Story: Trainline - Overview VideoВидеоIntroductionЧтениеChanging How We Solve ProblemsЧтениеEmpowered EngineersЧтениеTrainline Transformation InsightsЗадание
06The Product Model in Action8 материалов

Lesson 1

The Product Model in Action - Overview VideoВидеоIntroductionЧтениеPartnering with SalesЧтениеPartnering with Product MarketingЧтениеPartnering with FinanceЧтениеPartnering with StakeholdersЧтениеPartnering with ExecutivesЧтениеEmpowered Product Teams and the Product ModelЗадание
07Transformation Story: Datasite5 материалов

Lesson 1

Transformation Story: Datasite - Overview VideoВидеоIntroductionЧтениеA Lack of FocusЧтениеCollaborative Problem SolvingЧтениеDatasite Transformation and Agile Product PrinciplesЗадание
08Transformation Techniques11 материалов

Lesson 1

IntroductionЧтениеHow Problems Are SolvedЧтениеProduct LeadershipЧтениеInnovation TheatreЧтениеDealing with Too Few DesignersЧтениеTransformation Tactics-ConceptsЧтениеDriving Up Customer InteractionЧтениеProduct CultureЧтениеCoaching StakeholdersЧтениеBusiness Climate ChangesЧтениеTransformation Techniques for Product TeamsЗадание
09Transformation Story: Adobe5 материалов

Lesson 1

Transformation Story: Adobe - Overview VideoВидеоIntroductionЧтениеTransforming to the Product ModelЧтениеChanging How We Decide Which Problems to SolveЧтениеAdobe Creative Cloud TransformationЗадание
10Overcoming Objections11 материалов

Lesson 1

Overcoming Objections - Overview VideoВидеоIntroductionЧтениеObjections from SalesЧтениеObjections from the CEO and BoardЧтениеObjections from Line of BusinessЧтениеObjections from Customer SuccessЧтениеObjections from MarketingЧтениеObjections from HR/People OpsЧтениеObjections from the CIOЧтениеInnovation Story: Kaiser PermanenteЧтениеOvercoming Product Development ObjectionsЗадание
11Conclusion4 материалов

Lesson 1

Conclusion - Overview VideoВидеоIntroductionЧтениеBut What Can I Do?ЧтениеDriving Successful Digital TransformationЗадание