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Sales EQ: Mastering Emotional Intelligence for Sales Success · LearnSpace
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Sales EQ: Mastering Emotional Intelligence for Sales Success

Курс от John Wiley & Sons
Средний≈ 16.1 чАнглийский
О курсеНавыкиПрограммаПреподаватели

О курсе

Based on the best-selling book, Sales EQ, by Joe Blount. Sales EQ equips sales professionals with the tools to harness emotional intelligence (EQ) and elevate their sales performance. Focused on complex B2B sales, this course teaches strategies for understanding buyer behavior, building trust, and aligning with stakeholder decision-making processes. Designed to improve emotional intelligence in real-world sales environments, it provides actionable insights for increasing win rates and reducing friction in sales interactions. The course emphasizes the power of emotional intelligence in overcoming challenges that typically arise in B2B sales. Learners will gain practical knowledge on recognizing emotional triggers in both themselves and buyers, and learn techniques for managing emotions to close more deals effectively. Whether you are new to emotional intelligence or seeking advanced strategies to elevate your approach, this course offers valuable insights. What sets this course apart is its combination of behavioral psychology, emotional intelligence, and real-world sales strategies. By blending theory with practical applications, it offers both a deep understanding of how emotions drive sales decisions and the skills to apply this knowledge in complex environments. This course is ideal for sales professionals, managers, and business developers engaged in B2B sales. A basic understanding of sales processes and emotional intelligence will help learners get the most out of this course. Whether you’re looking to improve stakeholder engagement or enhance your ability to close high-value deals, this course will provide you with the tools to succeed. From Sales EQ Copyright © 2017 by Jeb Blount. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Used by arrangement with John Wiley & Sons, Inc.

Навыки, которые вы освоите

Emotional IntelligenceEmpathyGeneral Sales PracticesSales ManagementClosing (Sales)Selling TechniquesSales ProcessRapport BuildingSelf-AwarenessStakeholder ManagementB2B SalesSales StrategySalesEnterprise SalesEmpathy & Emotional IntelligenceCustomer Relationship BuildingSales EnablementPersonal DevelopmentConsumer BehaviourStakeholder Analysis

Программа курса

29 модулей · 128 учебных материалов

01The Mysterious Brown Bag4 материалов

Lesson 1

Course OverviewВидеоThe Mysterious Brown Bag - Overview VideoВидеоThe Mysterious Brown Bag - ReadingЧтениеNavigating Human Behavior in Sales and InteractionЗадание

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Wiley Skills Network

Преподаватель курса

Sales EQ: Mastering Emotional Intelligence for Sales Success
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Обучение на Coursera

≈ 16.1 ч

29 модулей

Язык: Английский

Часть программы вашего университета
02A Perfect Sales Storm3 материалов

Lesson 1

A Perfect Sales Storm - Overview VideoВидеоA Perfect Sales Storm - ReadingЧтениеNavigating the Evolving Sales LandscapeЗадание
03The Irrational Buyer4 материалов

Lesson 1

The Irrational Buyer - Overview VideoВидеоIntroductionЧтениеTo Buy Is HumanЧтениеThe Psychology of Consumer ChoicesЗадание
04Pattern Painting, Cognitive Biases, and Heuristics4 материалов

Lesson 1

Pattern Painting, Cognitive Biases, and Heuristics - Overview VideoВидеоIntroductionЧтениеPeople Act on Emotion and Justify with LogicЧтениеCognitive Biases and Brain Function FundamentalsЗадание
05The Four Levels of Sales Intelligence4 материалов

Lesson 1

The Four Levels of Sales Intelligence - Overview VideoВидеоIntroductionЧтениеTechnological IntelligenceЧтениеThe Four Levels of Sales IntelligenceЗадание
06Shaping Win Probability4 материалов

Lesson 1

Shaping Win Probability - Overview VideoВидеоIntroductionЧтениеThe Law of ReplacementЧтениеShaping Success in SalesЗадание
07Dual Process3 материалов

Lesson 1

Dual Process - Overview VideoВидеоDual Process - ReadingЧтениеBalancing Empathy and Objectives in SalesЗадание
08Empathy4 материалов

Lesson 1

Empathy - Overview VideoВидеоIntroductionЧтениеEmpathy ScaleЧтениеEmpathy and Sales SuccessЗадание
09Self-Awareness4 материалов

Lesson 1

Self-Awareness - Overview VideoВидеоIntroductionЧтениеWrite Down Your Goals and PlansЧтениеExploring Self-Awareness and Its ImpactЗадание
10Sales Drive4 материалов

Lesson 1

Sales Drive - Overview VideoВидеоIntroductionЧтениеChange Your Self-TalkЧтениеSales Drive and Mental Resilience in Sales SuccessЗадание
11Self-Control7 материалов

Lesson 1

Self-Control - Overview VideoВидеоIntroductionЧтениеGenesis of Disruptive EmotionsЧтениеFearЧтениеSunk Cost FallacyЧтениеPush PauseЧтениеNavigating Emotions and Rational ThinkingЗадание
12Shaping Win Probability Begins with Qualification5 материалов

Lesson 1

Shaping Win Probability Begins with Qualification - Overview VideoВидеоIntroductionЧтениеPACTЧтениеTechnical QualifiersЧтениеMastering Sales Qualification and Win ProbabilityЗадание
13Engagement and Micro-Commitments5 материалов

Lesson 1

Engagement and Micro-Commitments - Overview VideoВидеоIntroductionЧтениеTune In to EmotionsЧтениеMicro-CommitmentsЧтениеEngagement and Small Steps in InfluenceЗадание
14Stalled Deals and Next Steps4 материалов

Lesson 1

Stalled Deals and Next Steps - Overview VideoВидеоIntroductionЧтениеDisruptЧтениеMastering Sales Pipeline EfficiencyЗадание
15Sales Process4 материалов

Lesson 1

Sales Process - Overview VideoВидеоIntroductionЧтениеMeeting Objectives and Targeted Next StepsЧтениеSales Process FundamentalsЗадание
16Buying Process5 материалов

Lesson 1

Buying Process - Overview VideoВидеоIntroductionЧтениеAverage Salespeople DanceЧтениеGet There FirstЧтениеNavigating the Buying Process in SalesЗадание
17The Five Stakeholders You Meet in a Deal5 материалов

Lesson 1

The Five Stakeholders You Meet in a Deal - Overview VideoВидеоIntroductionЧтениеHearts Before MindsЧтениеThe One Question Ultra-High Performers Never AskЧтениеNavigating Stakeholder Relationships in Business DealsЗадание
18Decision Process4 материалов

Lesson 1

Decision Process - Overview VideoВидеоIntroductionЧтениеThe Five Questions That Matter Most in SalesЧтениеNavigating the Emotional Dynamics of Sales DecisionsЗадание
19Do I Like You?5 материалов

Lesson 1

Do I Like You? - Overview VideoВидеоIntroductionЧтениеConnectЧтениеTen Keys to Being More LikableЧтениеNavigating Relationships in SalesЗадание
20Flexing to Complement the Four Primary Stakeholder Personas4 материалов

Lesson 1

Flexing to Complement the Four Primary Stakeholder Personas - Overview VideoВидеоIntroductionЧтениеSocializer/Energizer (DISC Equivalent: Influential)ЧтениеMastering Stakeholder Communication StylesЗадание
21Sales Call Agenda Framework6 материалов

Lesson 1

Sales Call Agenda Framework - Overview VideoВидеоIntroductionЧтениеCall ObjectiveЧтениеPsychological ReactanceЧтениеFrame the ConversationЧтениеMastering the Sales Call Agenda FrameworkЗадание
22Do You Listen to Me?5 материалов

Lesson 1

Do You Listen to Me? - Overview VideoВидеоIntroductionЧтениеThe Fine Art of ListeningЧтениеListen DeeplyЧтениеMastering the Art of ListeningЗадание
23Discovery7 материалов

Lesson 1

Discovery - Overview VideoВидеоIntroductionЧтениеAlpha and OmegaЧтениеAsk Easy Questions FirstЧтениеAvoid the Pump and PounceЧтениеDeveloping Go-To QuestionsЧтениеMastering the Art of Questioning in SalesЗадание
24Do You Make Me Feel Important4 материалов

Lesson 1

Do You Make Me Feel Important - Overview VideoВидеоIntroductionЧтениеHow to Make People Feel ImportantЧтениеThe Power of Feeling ImportantЗадание
25Do You Get Me and My Problems6 материалов

Lesson 1

Do You Get Me and My Problems - Overview VideoВидеоIntroductionЧтениеDo You Get Me?ЧтениеThe Power of LanguageЧтениеThe Fine Art of BridgingЧтениеMastering Effective Sales CommunicationЗадание
26Asking4 материалов

Lesson 1

Asking - Overview VideoВидеоIntroductionЧтениеThe Assumptive AskЧтениеMastering the Art of SalesЗадание
27Turning Around Objections4 материалов

Lesson 1

Turning Around Objections - Overview VideoВидеоIntroductionЧтениеFive-Step Objection Turnaround FrameworkЧтениеMastering Objection ManagementЗадание
28Do I Trust and Believe You?3 материалов

Lesson 1

Do I Trust and Believe You? - Overview VideoВидеоDo I Trust and Believe You? - ReadingЧтениеThe Dynamics of Trust and CredibilityЗадание
29Amache3 материалов

Lesson 1

Amache - Overview VideoВидеоAmache - ReadingЧтениеReflections on Resilience and HistoryЗадание